Senior Account Executive, Local Media

🔥 44 minutes ago

🗽 New York – Remote

🗽 New York – Remote

💵 $138.6k - $231k / year

⏰ Full Time

🟠 Senior

🧑‍💼 Account Executive

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Nielsen

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1923

📱 Media

💰 Post-IPO Debt on 2023-02

Media • Data Analytics • Marketing

Nielsen is a global measurement and data analytics company that provides audience measurement and media metrics solutions across various platforms. They offer cross-media measurement services spanning TV, digital, streaming, and audio for more precise media planning and marketing optimization. Nielsen's flagship product, Nielsen ONE, integrates these services to deliver a comprehensive view of audience habits and preferences. Additionally, they offer insights and tools for understanding consumer behavior and optimizing marketing strategies, backed by a robust data infrastructure including big data and panel methodologies. Nielsen also champions diversity and inclusion, emphasizing a culture supported by a diverse workforce and numerous business resource groups.

📋 Description

• Build trust-based relationships with key contacts at the client • Construct client presentations demonstrating Nielsen’s commitment to achieve their growth objectives • Utilize full suite of Nielsen products to help your clients succeed • Demonstrate how Nielsen’s solutions enhance their market position • Negotiate & close multi-year agreements with Local TV clients • Identify, cultivate, negotiate & close new business opportunities • Develop and present compelling sales presentations • Seek out & develop collaborative internal relationships • Working knowledge of Digital advertising • Coordinate with various support teams to solve client questions • Collaborate with cross-functional teams to develop proposals • Provide accurate and timely sales forecasting updates to management

🎯 Requirements

• 4 year college degree • Experience in Local Media, television station, rep firm, local cable entity, Nielsen or related company • Proven track record of sales experience & revenue success • Strong Salesforce skills are essential for creation of opportunity pipeline, revenue forecasting and deal tracking • Demonstrated experience & strong skills with Sales Enablement tools (SalesLoft & LinkedIn Sales Navigator) is required • Demonstrated proficiency utilizing Nielsen data, products and methodology • Demonstrated ability to cultivate client relationships at all levels within a client organization • Technical proficiency in Google Suite & MS Office suite • Demonstrated ability to author proposals and make presentations to station managers & broadcast group executives • Strong negotiating skills • Strong business communication, writing, analytical, presentation and organization skills • Travel: 40% • The desire and proven ability to work in a team

🏖️ Benefits

• comprehensive health and wellness plans • a 401(k) with a Nielsen company match • a generous paid time off policy • additional benefits may include a company-provided vehicle and/or discretionary incentive/bonus eligibility