Global Marketing Director

🔥 15 minutes ago

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Novanta Inc.

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

🏥 Healthcare

📦 Logistics

💼 Consulting

Healthcare • Logistics • Consulting

Novanta Inc. is a leading technology company that provides mission-critical solutions in the Medical and Advanced Industrial markets. With over 30 years of experience, Novanta partners with original equipment manufacturers (OEMs) worldwide offering a wide range of products including medical devices, precision motion systems, laser and beam steering technologies, as well as machine vision components. The company is known for its innovation, providing intelligent and reliable solutions in precision motion, laser processing, robotics, and automation technologies. Novanta serves principal markets in North America, Europe, and Asia Pacific, and is a publicly traded company on Nasdaq under the ticker symbol 'NOVT'.

📋 Description

• Define and execute the global marketing strategy, positioning, and messaging • Lead brand transformation toward a platform-based, AI-driven offering • Drive product marketing, including value propositions, launches, and ROI storytelling • Build and manage partner co-marketing programs with key ecosystem players • Develop enterprise demand generation and account-based marketing programs • Lead PR, thought leadership, analyst relations, and major industry events • Enable Sales and Customer Success with tools, content, and competitive insights • Build and lead a high-performing global marketing team and infrastructure • Establish and launch a refreshed brand and messaging strategy • Introduce the “store intelligence” narrative globally • Build a scalable demand generation and marketing operations engine • Launch key partner marketing initiatives • Deliver a comprehensive sales enablement toolkit

🎯 Requirements

• Senior B2B marketing leadership experience in enterprise technology • Experience building a marketing division • Experience marketing RFID-enabled solutions • Proven success marketing complex hardware and software/platform solutions • Strong background in product marketing, demand generation, and brand positioning • Experience with partner ecosystems and co-marketing strategies • Ability to translate technical concepts into clear business value • Experience leading global teams and working across regions • Excellent English; additional languages are a plus

🏖️ Benefits

• Annual bonuses and other forms of compensation may be provided as part of the compensation package • Full range of medical, financial, and other benefits • Equal employment opportunity and affirmative action workplace