Customer Marketing Manager

Job not on LinkedIn

🔥 5 minutes ago

🇺🇸 United States – Remote

💵 $92.5k - $119k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 0%

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Onit

WebsiteLinkedInAll Job Openings

501 - 1000 employees

💼 Consulting

⚖️ Legal

☁️ SaaS

Consulting • Legal • SaaS

<Onit> is an AI-native legal operations and enterprise legal management software company that provides solutions for legal spend and matter management, contract lifecycle management (CLM), eBilling, vendor and compliance management, workflow automation, and AI-driven tools like ReviewAI and Spend Agent. Their Unity ELM platform and associated products (SimpleLegal, BusyLamp, ContractWorks, SecureDocs, OnitX CLM, and an App Catalog) enable legal teams to centralize documents, automate workflows, extract contract data via OCR, and optimize spend and vendor relationships. Onit serves enterprise legal operations, General Counsel, and contract managers across industries such as pharmaceutical, finance, insurance, technology, and government, and offers implementation, support, and professional services.

📋 Description

• Develop and execute targeted customer marketing campaigns promoting add-on products, complementary solutions, and expanded use cases to existing customers • Use customer, product usage, and account data to identify high-potential audiences and cross-sell/upsell opportunities • Create customer-facing content including solution spotlights, use cases, customer stories, webinars, and email campaigns • Partner with Sales, Customer Success, Product Management, and other stakeholders to align expansion campaigns with account priorities and customer needs • Own and report against an annual cross-sell/upsell pipeline and revenue target • Measure campaign engagement, conversion, influenced pipeline, and expansion revenue; optimize targeting, messaging, and programs using performance insights • Plan and execute targeted webinars, product education, customer programs, events, and newsletters • Own the customer advocacy program and encourage customers to participate in reference and case study opportunities • Write, edit, and publish content highlighting the value of Onit's AI-powered legal operations solutions

🎯 Requirements

• Bachelor's degree in marketing, business, or a related field; MBA a plus • 5+ years of experience in marketing, with a focus on customer marketing or engagement within a B2B environment, preferably in software or technology • Strong understanding of customer lifecycle management and best practices in customer retention • Comfortable operating with a defined revenue or pipeline target and reporting progress against it to sales and executive stakeholders • Proven ability to develop and execute successful marketing campaigns and create content tailored to customer needs • Excellent communication and interpersonal skills, with a demonstrated ability to collaborate across diverse teams • Proficient in HubSpot and Salesforce • Analytical mindset with the ability to interpret data and make informed, data-driven decisions

🏖️ Benefits

• Annual discretionary bonus • Three medical plan options • Dental and vision coverage • Employer HSA contribution for HDHP participants • 401(k) with 100% match on the first 3% and 50% on the next 2% of employee contributions • Flexible paid time off • 7 sick days • 9 paid company holidays annually • Paid leave for birth parents, non-birth parents, and caregivers • Surrogacy and adoption reimbursement • 100% employer-paid life and disability insurance • Voluntary hospital indemnity, critical illness, accident, and pet insurance • Healthcare FSA, HSA, and dependent care FSA • One paid volunteer day each year