Head of Creator Partnerships – Influencer Growth

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Owner.com

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2020

☁️ SaaS

🤝 B2B

🏪 Marketplace

💰 $120M Series C - Owner on 2025-05

SaaS • B2B • Marketplace

Owner. com is an AI-powered SaaS platform that helps independent restaurants grow direct online sales by providing branded websites, online ordering, custom mobile apps, automated marketing, loyalty programs, and zero-commission delivery. The company emphasizes driving more Google traffic, repeat orders, and reduced third-party fees for restaurant owners through turnkey technology and support.

📋 Description

• Build and operate our partnerships across celebrities, influencers, and creators from deal flow and negotiation to creative and results, optimizing for cost-per-new-user • Identify high-leverage creators and customers across YouTube, Instagram, TikTok, podcasts, and emerging channels • Design incentive structures that align creator success with business outcomes • Create a workflow around building long-term relationships with creators and getting them to grow with Owner to drive strong efficiency for the program through negotiating lower than market rates for creators • Establish the right infrastructure and processes to measure and optimize performance for our creator channel • Remain up-to-date on social media trends, technologies, and platforms to continue to optimize the channel • Own the full influencer, creator, and community flywheel from strategy to execution and scale it into a measurable, top-of-funnel growth engine • Own creator-sourced pipeline, customers, and revenue targets • Improve efficiency across other channels through creator partnerships and analyze creator performance to optimize spend allocation • Partner closely with Growth, Brand, Sales, and Media teams to maximize impact • Help creators tell compelling stories about restaurant ownership, entrepreneurship, and growth • Ensure creator content reflects Owner's brand and mission • Surface customer success stories that resonate with creators and audiences alike • Architect a strong network of creators who convert brand recognition into measurable word-of-mouth growth • Partner closely with Brand, Product Marketing, PR, and Sales to ensure product launches, expansions, and cultural moments are systematically amplified through creator/community channels

🎯 Requirements

• 8+ years of experience in influencer marketing, creator partnerships, affiliate marketing, partnerships, or growth • Proven experience scaling creator programs from dozens to hundreds of partners • Strong analytical skills and a track record of driving measurable business outcomes • Experience working with / managing agencies and internal partners • Comfortable operating in a fast-moving, high-ownership environment • Experience managing budgets and optimizing ROI • Strong systems thinker who can build processes that scale • Familiarity with creator attribution and partnership measurement systems • Innovation using AI tools to automate workflows and building a culture of drive AI fluency within the team

🏖️ Benefits

• comprehensive health coverage • remote-first workplace • unlimited PTO • extra fun perks!