Director – East Regional Brand Activation, Dermatology

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🔥 23 minutes ago

🗽 New York – Remote

🗽 New York – Remote

💵 $162.9k - $271.5k / year

⏰ Full Time

🔴 Lead

👔 Director

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Pfizer

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1849

💼 Consulting

📣 Marketing

💊 Pharmaceuticals

💰 Post-IPO Debt on 2023-05

Consulting • Marketing • Pharmaceuticals

Pfizer is a pharmaceutical company that has been at the forefront of scientific innovation for 175 years. The company is dedicated to improving health and well-being at every stage of life by providing access to safe, effective, and affordable medicines and healthcare services. Pfizer focuses on delivering innovative therapies, particularly in the field of cancer treatments, as it continues to progress in transforming the healthcare landscape.

📋 Description

• Develop and execute regional marketing plans aligned with Pfizer’s national dermatology brand strategy and local market dynamics • Conduct regional market analysis to identify emerging trends, competitive activity, and customer insights • Support local brand marketing tactics, peer-to-peer education programs, and patient initiatives • Optimize regional marketing budgets • Partner with Pfizer Dermatology Sales Teams to enhance regional marketing execution and sales force effectiveness • Support pull-through of national marketing strategies and customize materials for regional implementation • Align with Market Access teams on payer and formulary initiatives • Develop and distribute region-specific marketing materials and insights • Conduct annual assessment of regional congress recommendations • Lead execution of Pfizer’s national dermatology congress and conference strategy • Identify and coordinate regional sponsorship opportunities • Collaborate with national marketing teams on product theaters, symposiums, and educational programs • Provide regional business insights to inform national marketing strategy • Partner with Medical Affairs, Sales, and Public Affairs for cross-functional alignment • Monitor and analyze marketing effectiveness using KPIs • Report to the HQ Education & Engagement Team Lead

🎯 Requirements

• Bachelor’s degree required; advanced degree preferred • Minimum of 8+ years of experience in pharmaceutical or healthcare sales or marketing, with a strong background in regional execution, or product launches • Proven ability to develop and implement regional marketing strategies tailored to local market conditions • Strong understanding of the dermatology landscape, competitive market dynamics, and key stakeholders • Experience working in a cross-functional environment, collaborating with Sales, Market Access, and Medical Affairs • Ability to analyze market data, identify insights, and develop actionable marketing strategies • Strong communication, leadership, and project management skills • Willingness to travel up to 80%, including overnight stays and weekend congress participation • Permanent work authorization in the United States

🏖️ Benefits

• Pfizer’s Global Performance Plan with a bonus target of 20.0% of the base salary • Share based long term incentive program eligibility • 401(k) plan with Pfizer Matching Contributions • Additional Pfizer Retirement Savings Contribution • Paid vacation, holiday and personal days • Paid caregiver/parental and medical leave • Medical, prescription drug, dental and vision coverage • Relocation assistance may be available based on business needs and/or eligibility

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