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Product Marketing Manager

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $91.2k - $120k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

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Logo of Pluralsight

Pluralsight

1001 - 5000 employees

Founded 2004

💼 Consulting

🏥 Healthcare

📦 Logistics

💰 $31G Series C on 2016-12

Consulting • Healthcare • Logistics

Pluralsight is a technology skills platform offering comprehensive learning tools for individuals and organizations. It aims to empower users to develop critical tech skills, enhance tech fluency, improve software delivery, and utilize AI in various capacities. Pluralsight provides solutions for cloud transformation, engineering onboarding, upskilling, and reskilling tech teams to achieve mission-critical projects. With offerings like Pluralsight Skills, A Cloud Guru, and Flow, it helps enhance productivity and streamline processes for businesses, public sector, healthcare, and more. Its platform includes courses, labs, certification preparation, and hands-on learning for developers, IT Ops, and security professionals.

📋 Description

• Own end-to-end go-to-market strategy and execution for product and solution launches • Partner with Product, Sales, Marketing, and Customer Success teams to drive adoption and pipeline impact • Measure launch results and iterate for continuous improvement • Develop differentiated positioning, messaging, and value propositions for key audiences and product offerings • Translate complex technical capabilities into compelling narratives for enterprise and technical buyers • Ensure messaging consistency across sales conversations, web content, and campaign content • Develop messaging supporting expansion, upsell, and retention strategies • Partner with Product to capture market and customer insights informing messaging and roadmap decisions • Contribute to pricing and packaging analysis • Create and maintain sales enablement materials including pitch decks, battlecards, and product collateral • Lead training sessions for Sales and Customer Success teams • Gather and synthesize market and competitive intelligence • Maintain views of competitive landscape, buyer behavior, and win/loss analysis • Support analyst relations through briefings and positioning for Gartner, Forrester, and IDC

🎯 Requirements

• Minimum of 5 years of B2B Product Marketing experience; or 3+ years with an advanced degree • Proven B2B enterprise product marketing experience • Experience working cross-functionally with Product, Sales, Marketing, and Customer Success • Experience leading product launches, go-to-market efforts, and sales enablement • Track record of driving growth, adoption, and measurable business results • Strong execution skills alongside strategic thinking • Ability to build consensus and influence without authority • Ability to confidently present recommendations to senior executives • Experience in a fast-paced, growth-stage SaaS environment • Experience in learning platforms, developer tools, or other technical products • Familiarity with SaaS business models or product-led growth • Experience supporting analyst relations or briefings with Gartner, Forrester, or IDC • Open to travel up to 25% of the time • Existing legal right to work in the country where this role is located, without sponsorship or assistance

🏖️ Benefits

• Bonus eligibility • Comprehensive medical coverage • Unlimited PTO • Wellness reimbursement • Professional development funds • Blended environment supporting collaboration, flexibility, and connection across teams • Inclusion and belonging culture • Learning and growth opportunities

Apply Now

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