Consumer Services Account Director

🕒 June 22

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

🧑‍💼 Account Executive

👻 Ghost score 59%

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Logo of Power Digital Marketing

Power Digital Marketing

501 - 1000 employees

💼 Consulting

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• Own a portfolio of 4–6 consumer services accounts across home services, education, financial services, hospitality, insurance, or similar lead-gen-driven businesses • Diagnose and fix audience and measurement constraints, focusing on lead quality, funnel conversion, and market-level dynamics • Employ AI technologies to enhance and optimize business processes • Utilize Power Digital's Nova ecosystem • Run quarterly Power Circuit reviews • Work directly with client sales or operations teams to define good leads and incorporate that definition into targeting and creative strategy • Own senior client relationships and lead QBRs focused on cost per acquisition • Coordinate paid search, paid social, SEO, local, and creative teams around a unified account strategy • Consult on geographic expansion and local market prioritization • Manage retention and expansion, lead renewals, and grow MRR • Build multi-threaded relationships across client contacts • Ensure daily use of Iris and nova, 100% Pulse cadence, and Power Circuit compliance • Coach analysts and specialists with direct, specific feedback

🎯 Requirements

• 6+ years in lead gen or consumer services marketing, agency or in-house • Understands lead funnel economics: CPL, lead-to-opportunity rate, cost per acquisition, LTV by lead source • Has worked with clients who have a sales team and knows how to align marketing strategy to what that team can actually close • Comfortable with paid search-heavy media mixes and local campaign structures • Familiar with local SEO, GMB, and review strategy • Understands the difference between lead volume and lead quality, and has experience shifting a client's focus from one to the other • Track record of retaining and growing accounts

🏖️ Benefits

• Base salary + commission opportunities • Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium • 401(k) plan - 4% employer contribution matching • Unlimited Time Off available on day one • Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors • Fully flex work environment: full-remote, in-office, or hybrid • A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck • Employee Assistance Program (EAP) • 12 observed United States national holidays + 2 mental health recharge days per year • Unlimited opportunities for growth & leadership within a rapidly growing firm • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s) • Quarterly awards including prize money and recognition for outstanding performance • Opportunities to be involved in company DEI initiatives

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