Senior Manager – Digital Experience, Growth

🔥 3 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

🛍️ E-commerce

Where this job comes from

Posted on Protecht's careers page, not through a job board

First seen by Remote Rocketship 3 minutes ago

Logo of Protecht

Protecht

201 - 500 employees

💼 Consulting

☁️ SaaS

Consulting • SaaS

Protecht is a leader in Enterprise Risk Management Software and Services, emphasizing a transformative approach to risk management. Since 1999, the company has provided training, advisory, and software solutions to enhance risk management across both corporate and government sectors. Their flagship product, Protecht. ERM™, is delivered in a SaaS model, enabling organizations to effectively integrate risk management into their daily operations with innovative tools and adaptable reporting capabilities.

📋 Description

• Own Protecht’s global website roadmap, day-to-day management and continuous improvement • Translate company and Marketing objectives into website priorities, experiences and conversion paths • Develop and optimize buyer journeys across audiences, solutions, campaigns and buying stages • Manage and execute website updates, landing pages, forms, navigation, campaign experiences and digital assets • Own the CMS and coordinate technical development or external resources • Maintain site performance, usability, accessibility, tracking and digital experience standards • Partner with Marketing Operations on forms, tracking, integrations, data flows and lead measurement • Manage website agencies, developers and specialist partners • Own conversion strategy and run CRO and experimentation programs • Use behavioral, intent and performance data to identify friction and opportunities • Recommend and execute retargeting, paid amplification and other digital tactics • Improve visibility through traditional search and AI-driven discovery • Translate SEO/GEO recommendations into technical, structural and on-page improvements • Define website and digital performance measures aligned to Marketing OKRs and pipeline contribution • Analyze website behavior, conversion, acquisition sources and campaign performance • Run a test-learn-optimize cadence and connect digital activity to funnel and revenue outcomes • Report performance and recommended changes to Marketing leadership and stakeholders

🎯 Requirements

• 6+ years of experience across digital, website management or growth marketing • Ideally experience in B2B SaaS or enterprise technology • Experience owning a B2B website end-to-end, including roadmap, optimization, conversion performance and hands-on execution • Strong hands-on experience with HubSpot CMS/Content Hub, including pages, landing pages, forms, templates and website content • Working knowledge of HTML/CSS • Technical fluency to troubleshoot and execute routine website changes independently • Strong experience with CRO, buyer journeys, web analytics and experimentation • Working knowledge of SEO/GEO, paid digital and measurable conversion and pipeline • Experience in GRC, risk, cybersecurity, enterprise software or complex B2B technology is a bonus • Familiarity with intent data, account identification, personalization and ABM technologies is a bonus • Practical experience with SEO/GEO/AEO, paid search/social and emerging AI applications is a bonus • Experience operating across global markets in a lean, high-growth or PE-backed environment is a bonus • Must have rights to work in the United States

🏖️ Benefits

• A highly flexible culture with work across home and offices • Fortnightly dedicated L&D afternoons • Reward & Recognition programs • Birthday leave • Bonus days • Paid parental leave • Annual Performance Bonus • Generous Employee Referral Program

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