Director, Growth and Marketing

🔥 0 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

📈 Growth Marketing

👻 Ghost score 12%

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Logo of Protocol Behavioral Health

Protocol Behavioral Health

11 - 50 employees

Founded 2025

🏥 Healthcare

🤝 B2B

Healthcare • B2B

Protocol Behavioral Health is a clinical services and care-delivery organization that provides oncology-focused behavioral health support to cancer patients using evidence-based Collaborative Care (CoCM) interventions. It partners with oncology practices to integrate virtual behavioral healthcare into existing workflows and EHRs, offering rapid access to oncology-trained behavioral health specialists and psychiatrists, structured updates for oncologists, and revenue-generating services that improve patient outcomes, treatment adherence, and reduce unnecessary utilization. The company is grounded in academic research and adapts proven clinical models to community oncology settings.

📋 Description

• Own and build growth infrastructure, including CRM, pipeline management, forecasting, and reporting • Ensure visibility into pipeline performance, conversion, and deal velocity • Manage the full sales cycle from lead through signed contract • Lead marketing by building top-of-funnel activity, a reusable content library, and outbound/inbound programs • Manage HubSpot automation, content distribution, and conference strategy • Build financial and operational models and develop business cases for partnerships, expansion opportunities, and growth initiatives • Translate growth priorities into structured execution plans with the Chief Commercial Officer and senior leadership • Support cross-functional initiatives and prepare board and leadership materials • Help run operating cadences, planning processes, and offsites • Own and evolve the company’s external narrative through decks, one-pagers, case studies, and partner-facing materials • Lead branding and marketing initiatives, including messaging guides, campaign execution, and potential rebrand efforts • Identify bottlenecks and implement process improvements and scalable systems

🎯 Requirements

• 4 to 8+ years of experience in business operations, growth marketing, sales operations, business development, consulting, or healthcare services operations • Direct, hands-on experience owning marketing execution • Strong analytical and financial modeling skills • Experience with CRM and marketing automation systems such as HubSpot or Salesforce • Strong understanding of pipeline management, segmentation, and data integrity • Comfortable using technology and AI tools • Exceptional organizational skills and attention to detail • Ability to manage multiple priorities and drive complex processes forward • Strong written and verbal communication skills • Experience preparing presentations, business cases, or executive-facing materials • High level of ownership and operational rigor • Comfort working in ambiguity while building scalable processes and infrastructure from scratch • Strong interpersonal skills • Preferred: experience in healthcare services, specialty physician services, oncology, urology, radiation, practice operations, or a high-growth healthcare services startup environment • Preferred: experience working cross-functionally with leadership teams on strategic initiatives • Preferred: HubSpot implementation or administration experience

🏖️ Benefits

• Remote work arrangement • Opportunity to work at a fast-growing, early-stage healthcare company • Opportunity to shape and build the growth and marketing function • Use of technology and AI tools to extend reach and productivity • Participation in planning processes and company offsites

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