Marketing Specialist

Job not on LinkedIn

🔥 2 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

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Logo of Quisitive

Quisitive

501 - 1000 employees

🏥 Healthcare

🏭 Manufacturing

📦 Logistics

Healthcare • Manufacturing • Logistics

Quisitive is a leading Microsoft Cloud Partner that focuses on providing integration and consulting services to help businesses innovate and thrive using Microsoft cloud technologies. The company specializes in application development, data and analytics, artificial intelligence, business applications, security, digital workplace solutions, and infrastructure management. Quisitive assists organizations in various sectors, including manufacturing, healthcare, education, energy, and public sector, helping them efficiently navigate and implement cloud-based solutions. With tailored products like MazikCare for healthcare and ShopFloor for manufacturing, Quisitive enhances operational efficiency and drives digital transformation across its clients’ businesses.

📋 Description

• Plan and run integrated campaigns and events for the Business Applications portfolio, including Dynamics 365, Power Platform, and partner technologies such as Board • Turn marketing priorities into campaign plans with target accounts, messaging, tactics, success measures, and budgets • Track leads, opportunities, and pipeline in CRM; report results monthly and adjust campaigns based on results and BDR feedback • Own email, nurture, landing page, case study, blog, article, eBook, and guide content • Plan and run annual industry conferences, trade shows, customer and partner events, and webinars, including logistics, lead follow-up, and reporting • Run email, nurture, and ABM programs for priority accounts with email and digital specialists • Equip sellers with campaign briefs, solution sheets, battlecards, outreach emails, and pitch decks • Stay current on the portfolio, competitors, and target industries; bring campaign angles and PR opportunities to leadership • Collaborate with sellers, BDRs, solution architects, subject matter experts, and marketing specialists

🎯 Requirements

• 5 or more years of B2B marketing experience, ideally in technology, software, or IT services • Demand generation campaigns with pipeline results that you can walk us through • Hands-on experience running trade shows and hosted events, from budget and logistics through lead follow-up • Strong B2B copywriting across email, landing pages, long-form content, and sales enablement, including SEO and GEO optimized content • Experience scoping ABM campaigns and campaign workflows • ZoomInfo or a similar data tool, plus intermediate Excel skills • Regular use of AI tools for research, drafting, and productivity, with good judgment about accuracy

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