Demand Generation Manager

Job not on LinkedIn

🔥 21 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 12%

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Rainforest

WebsiteLinkedInAll Job Openings

11 - 50 employees

💼 Consulting

📦 Logistics

💳 Fintech

Consulting • Logistics • Fintech

Rainforest is an embedded payments provider (Rainforest Pay, Inc. ) that offers payfac-as-a-service optimized for vertical SaaS platforms. It provides developer-focused APIs and white-labeled low-code components to enable card, ACH, Apple Pay, terminals, onboarding/KYC, fraud monitoring, PCI compliance, reporting, and next-day funding so platforms can process payments, retain customer relationships, and capture payments revenue without handling compliance and risk themselves.

📋 Description

• Own account-based campaigns for Tier 1 and Tier 2 accounts from segmentation and research through launch and optimization • Build tailor-made, multichannel campaigns for high-priority account segments with personalized outreach and content • Own paid channels, primarily LinkedIn and Google, and test new channels to improve performance • Convert account signals such as funding announcements, website visits, warm introductions and social engagement into meetings and pipeline • Run marketing-led outbound, including direct mail and gifting programs • Maximize event engagement and follow-up before, during and after events • Partner with the content team to improve content distribution and conversion to meetings • Work with Marketing Operations to measure every campaign and capture every signal in HubSpot • Collaborate cross-functionally with Sales to assess lead quality and expand effective approaches

🎯 Requirements

• 3+ years of B2B demand generation, ABM or growth marketing experience • Experience running B2B campaigns against a defined target account list of a few thousand accounts or fewer • Experience running paid campaigns targeted at named accounts • Strong writing skills across email and ad copy • Track record of turning event attendance into qualified pipeline • Hands-on experience with HubSpot or a similar CRM • Familiarity with GTM tools such as Clay and Apollo • Curious and driven, with a high velocity of testing and learning • Single-minded focus on generating pipeline, measured by opportunities created rather than activity • Comfortable owning channels end to end in a fast-moving startup environment • Experience marketing to software, fintech or payments companies is a plus • Strong preference for candidates in the Eastern Time Zone • Must not require visa transfer or sponsorship, as Rainforest is unable to provide visa sponsorship

🏖️ Benefits

• Comprehensive health benefits package • Unlimited paid time off • Paid parental leave • Fun and flexible working environment • Continuous investment in people and culture • Travel about four times a year for company events and team on-sites

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