Media Planner

Job not on LinkedIn

🔥 2 minutes ago

🇺🇸 United States – Remote

💵 $53k - $65k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Rain the Growth Agency

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 1998

💼 Consulting

📣 Marketing

📱 Media

Consulting • Marketing • Media

Rain the Growth Agency is a full-service creative, advertising, and media agency that specializes in helping direct-to-consumer (DTC) brands achieve transformational growth. Utilizing a unique approach called Transactional Brand Building, the agency delivers on both branding and sales objectives by integrating services in media, creative strategy, and analytics. As a woman-led agency, Rain fosters a culture of innovation and flexibility, leveraging cutting-edge technology and proprietary tools to optimize return on investment for its clients.

📋 Description

• Develop media plans that reach target audiences effectively and drive sales and brand awareness • Create media plans, optimization reports and other media-specific documents • Develop audience-first, cross-channel media recommendations using research, campaign performance, competitive activity, marketplace trends and client goals • Recommend campaign optimization across media channels, placements, products and creative • Evaluate how linear, streaming, digital video, social, audio, search, retail media, out-of-home and emerging platforms work together • Produce campaign analysis demonstrating planning, testing and media optimization effectiveness • Support test-and-learn initiatives by defining test inputs, tracking results, capturing learnings and recommending optimization or scaling opportunities • Evaluate response data and media attribution modeling outputs • Translate performance data, attribution outputs and marketplace context into concise client insights • Monitor data, media performance and changing behaviors to adjust media strategy • Apply research and data insights to media strategy and performance storytelling • Evaluate budgets, KPIs, media schedules and timelines and maintain budget accuracy • Maintain operational accuracy across budget pacing, plan inputs, schedules, specifications, timelines, trafficking details, billing support and activation-team communication • Use Nielsen, MRI, proprietary measurement products, automation, AI and data platforms • Collaborate with Media Planning, Client Services, Investment, Analytics, Strategy, Creative and Project Management teams • Participate in internal and external status meetings • Contribute to client-ready deliverables and clear narratives • Stay current on audience behavior, competitive activity, publisher and platform innovation, measurement shifts and new planning approaches

🎯 Requirements

• A Bachelor’s degree in Marketing, Business or a similar field, or equivalent relevant experience • Two to four years of experience • Working knowledge of analytics tools, including MRI and Nielsen • Broad knowledge of media channels • Understanding of traditional, digital, streaming and emerging platforms and how they support full-funnel client objectives • Aptitude for statistics and math • Ability to interpret data, identify meaningful performance drivers and translate findings into actionable recommendations • Strong decision-making skills • High attention to detail • Strong communication skills • Curiosity about the evolving media marketplace • Comfort learning new research, planning, reporting, automation and AI-enabled tools • Appreciation of Rain’s Core Values • Local market experience preferred • Prior healthcare industry experience is a plus

🏖️ Benefits

• Quarterly profit-sharing program • 401(K) plan with employer match and immediate eligibility • 4-6 weeks PTO • 12 paid holidays • 12-18 weeks paid family and medical leave • Monthly Work-From-Home allowance • Medical, Dental, and Vision insurance • Flexible First work environment • Investment in employees, technology, and tools • Virtual and in-person connection opportunities • Entrepreneurial and welcoming culture