Director of Public Relations

🔥 12 hours ago

🇺🇸 United States – Remote

💵 $96k - $102k / year

⏰ Full Time

🔴 Lead

🎙️ Public Relations (PR)

👻 Ghost score 0%

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Reach Out and Read

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 1989

🏥 Healthcare

🍽️ Food & Beverage

💼 Consulting

Healthcare • Food & Beverage • Consulting

Reach Out and Read is a non-profit organization that partners with healthcare professionals to integrate book reading into pediatric care. The organization promotes early literacy and healthy child-caregiver relationships by encouraging families to read aloud together. It is the only literacy model endorsed by the American Academy of Pediatrics and annually serves 4. 6 million children across the United States. Reach Out and Read aims to provide all children with the resources and relationships necessary for learning and thriving, with a strong focus on equity and early childhood development.

📋 Description

• Serve as primary editor for all External Affairs content across social, print, digital, web, email, fundraising, policy, and executive communications • Write and shape brand messaging, message frameworks, talking points, and thought-leadership content • Partner with subject-matter experts, leaders, and Affiliates to strengthen messaging and maintain a consistent voice • Maintain the brand stylebook, templates, and editorial guidance • Coach writers and contributors and strengthen editorial workflows, review processes, and quality control • Advise on crisis and high-risk communications with the Chief External Affairs Officer • Lead the day-to-day relationship with the public relations firm and direct the integrated earned media strategy • Drive press releases, op-eds, story ideas, and media pitches • Partner with Affiliates, clinicians, and leaders to generate state and local coverage • Prepare spokespeople for interviews and guide rapid-response communications • Set goals for and evaluate earned media performance • Partner on social media strategy and review content and major campaigns • Align earned, paid, social, and owned content • Use performance data and platform trends to refine strategy • Equip Affiliates with adaptable content and tools for local markets • Serve as a senior communications adviser across the organization and Affiliate network • Partner with marketing, brand, and creative leads on editorial and reputation strategy • Help prioritize the External Affairs team's portfolio and manage communications vendors • Report to the Chief External Affairs Officer

🎯 Requirements

• Commitment to increasing equity in opportunity and outcomes for children and recognizing factors including race, ethnicity, language, and socio-economic status • 7–10 years of progressively responsible experience in public relations or communications, including leading significant media and editorial work • Nonprofit or other mission-driven experience strongly preferred • Experience at a national organization is a plus • Background in early childhood, health, or education is a plus • Exceptional writing and editing skills, with a portfolio demonstrating high-level messaging for varied audiences • Deep experience engaging reporters and managing a PR firm or agency relationship • Strong news judgment and editorial governance • Ability to translate complex research, policy, or programmatic information into accessible messaging • Strong project leadership skills and ability to manage multiple high-priority projects and deadlines • Collaborative style for working with senior leaders, Affiliates, clinicians, and external partners • Strong storytelling instincts and entrepreneurial spirit

🏖️ Benefits

• Medical, dental and vision insurance • 401(k) retirement plan with match • Paid time off • Home-based office anywhere in the country • Fully remote work environment • Occasional travel required