Director of Brand Marketing

Job not on LinkedIn

🕒 September 1

🇺🇸 United States – Remote

💵 $150k - $200k / year

⏰ Full Time

🔴 Lead

💃 Brand Manager

👻 Ghost score 16%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Rebel Rebel

WebsiteLinkedInAll Job Openings

11 - 50 employees

📱 Media

👥 B2C

Media • B2C

Rebel Rebel is a rock band that performs live shows, records and re-releases music, and sells band merchandise. The group recently announced a new album, a lineup change with Gizmo returning to drums after Tim Shelton relocated, and that they are revisiting material from their catalog. They have filmed a living-room performance for future release, have past and current TV exposure (KDOC Los Angeles reruns of Wally George Show episodes featuring the band), and are re-releasing the 'Rock In The Face' best-of compilation on iTunes and other digital platforms. The band also promotes upcoming live dates and is offering new merchandise items (buttons, stickers, patches).

📋 Description

• Lead REBEL's organic brand presence and grow brand awareness, engagement, and earned reach • Set strategy for REBEL's social and press presence and personally execute it with a lean team • Partner with the CEO and leadership on brand positioning and translate it into content, campaigns, and cultural moments • Lead social strategy across Instagram, TikTok, LinkedIn, and emerging channels • Develop REBEL's social voice, tone, and storytelling style • Create content designed to travel, trend, and break through • Run a high-velocity test-and-learn content engine focused on virality, awareness, and brand affinity • Set and report goals for organic reach, impressions, engagement, share of voice, and follower growth • Drive earned media strategy and execution, including story development, pitching, and relationship building • Convert social and cultural momentum into PR wins and secure high-impact coverage • Identify, recruit, and manage creator partnerships for authentic storytelling and organic reach • Identify cultural moments, trends, and internet conversations for REBEL participation • Build grassroots buzz through community engagement and reactive storytelling • Partner with the CEO and leadership to evolve positioning, personality, brand voice, and style guidelines • Support co-marketing partnerships and event opportunities • Work with growth, creative, and product to connect storytelling to business goals • Lead through influence and grow into managing a small social and brand team • Manage contractors, freelancers, and creators as needed • Build lightweight processes for speed, creativity, and consistency

🎯 Requirements

• 7–10 years in brand marketing, social, PR, or cultural marketing • Proven track record of growing a brand through organic social and earned media • Hands-on experience creating or contributing to viral, culturally resonant brand moments • Experience setting and reporting on social and brand performance metrics, and connecting them to business outcomes • Experience building or maintaining brand voice and social guidelines across teams • Startup or challenger brand experience strongly preferred • Exceptional storytelling with strong writing and creative instincts • Deep understanding of how content spreads on social platforms • Strong point of view on what works—and what doesn't—on the internet today • Data-informed but creatively led; ability to balance metrics with intuition • Comfortable operating without agencies, big teams, or safety nets • Builder mentality with a bias toward action • Willing to personally create, edit, post, and iterate • Low ego, high standards, strong opinions, loosely held • Energized by speed, experimentation, and ownership • Applicants must be legally authorized to work in the United States

🏖️ Benefits

• Meaningful upside • Direct access to founders and executive leadership • Real ownership, visibility, and accountability • Rocket-ship growth • Opportunity to build a brand people talk about

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