GTM Marketing Strategist – MGA Insurance Industry

Job not on LinkedIn

🔥 15 minutes ago

🇺🇸 United States – Remote

💵 $64.7k - $109.5k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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ReSource Pro

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

💼 Consulting

📦 Logistics

🏥 Healthcare

Consulting • Logistics • Healthcare

ReSource Pro is a company dedicated to serving the insurance industry by offering a variety of managed services aimed at improving business operations. With over 20 years of experience, ReSource Pro specializes in transforming insurance operations through solutions that include technology optimization, extending teams with skilled staffing, and enhancing processes for improved productivity. The company serves carriers, MGAs and wholesalers, as well as retail agents and brokers, helping them focus on profitability, compliance, and growth. ReSource Pro is recognized as one of the fastest-growing companies, known for its strategic and innovative approach to insurance services.

📋 Description

• Lead, oversee, and support implementation of the strategic go-to-market strategy for the MGA market • Develop and implement comprehensive in-person and digital marketing strategies • Write and guide creatives to refine marketing assets • Create meaningful quarterly campaigns to achieve business goals • Collaborate across the marketing team to create and implement campaigns • Conceptualize and orchestrate writing with corporate and design teams • Create written and designed content for websites, blog posts, social media, and email campaigns • Partner with the Industry Director and Marketing and Sales teams • Collaborate with Demand Generation, Corporate, GM, Sales, and technology leaders responsible for Carrier market strategy • Understand customers, markets, and revenue goals, then develop, drive, and ensure smooth execution of market strategy and content • Solve complex problems and projects and present them to audiences at every level

🎯 Requirements

• Bachelor's degree in Marketing, Communication, or related degree • 3-5 years B2B marketing experience in the US insurance industry, working with MGA • 3+ years’ experience writing preferred • Prior campaign execution with a B2B focus • Passion or curiosity for communicating and marketing in a digital-first environment • Strong analytical skills to interpret data, generate insight, and make data-driven decisions • Project management skills • Detail-oriented, able to prioritize, and meet deadlines in a fast-paced environment • Legally authorized to work in the United States • Must answer whether employment visa sponsorship will be required • Experience with insurance carrier, retail, or MGA space is assessed • Experience in insurance tech services is assessed • Experience independently leading a full-cycle, integrated go-to-market strategy for a complex B2B offering is assessed

🏖️ Benefits

• Annual bonus eligibility • Benefits • Other opportunities at ReSource Pro • Remote position • Zoom interview process

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