Senior Media Buyer/Planner

Job not on LinkedIn

🔥 2 minutes ago

🌪️ Kansas, Missouri – Remote

🌪️ Kansas – Remote 🏰 Missouri – Remote

💵 $75k - $80k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

👻 Ghost score 20%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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RR46 Family of Companies

WebsiteLinkedInAll Job Openings

51 - 200 employees

📣 Marketing

💼 Consulting

📱 Media

Marketing • Consulting • Media

RR46 Family of Companies is a privately held organization that consists of eight businesses focused on delivering various marketing communications and consulting services. With a client base of 500 across nine industries, RR46 provides a range of services including media, digital solutions, studio work, and research. Its well-known subsidiaries, such as Flint Group, AdFarm, and Prime46, operate primarily in North America, ensuring that they address the marketing needs of essential industries.

📋 Description

• Develop integrated traditional and digital media plans connecting client business objectives, audience insights, channel selection, timing and budgets • Research target audiences, purchasing behaviors and media habits to identify opportunities to reach agricultural audiences • Evaluate media channels, partners, technologies and formats and recommend approaches to strengthen reach, engagement and campaign results • Negotiate media rates, placements, added value and terms with partners • Manage media bookings, insertion orders, schedules and material deadlines • Monitor campaign delivery, spending and performance; recommend optimizations, budget adjustments and makegoods • Partner with Marketing Analytics on measurement requirements, tracking and campaign-result recommendations • Maintain media budgets and buying records, supporting forecasting, invoice reconciliation and billing-discrepancy resolution • Build media partner relationships and maintain knowledge of audience data, circulation, reach, inventory and emerging opportunities • Collaborate with Account Management, Creative, PR & Content and other disciplines on broader client strategy • Prepare and present media plans, buying recommendations and performance reports • Mentor junior team members through guidance, feedback and knowledge sharing • Contribute media expertise to presentations, pitches, proposals and RFPs • Demonstrate AdFarm’s values and contribute to special projects as required

🎯 Requirements

• Bachelor’s degree in Marketing, Advertising, Media or a related field, or an equivalent combination of education and relevant experience • 5+ years of progressive media planning and buying experience, preferably within an agency • Demonstrated experience independently developing integrated media plans, negotiating buys and managing campaigns and budgets • Strong working knowledge of traditional and digital media, including channel selection, audience targeting, buying approaches and performance measurement • Experience with agricultural or rural audiences is an asset • Strong analytical skills, with the ability to turn audience research and campaign data into clear recommendations • Proficiency in Microsoft Office, particularly Excel, and familiarity with media research, planning, buying and reporting tools • Relevant platform certifications, such as Google Ads, are an asset • Strong negotiation, relationship-building and presentation skills, with confidence explaining recommendations to clients and colleagues • Excellent organization and attention to detail, with the ability to manage multiple campaigns, budgets and deadlines • A collaborative, self-motivated approach, sound judgment and a willingness to mentor others • Adaptability, a positive attitude and a sense of humor in a fast-paced agency environment

🏖️ Benefits

• Team training to help employees succeed

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