Senior Product Marketing Manager

Job not on LinkedIn

🔥 2 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

🎁 Product Marketing

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Logo of Runware

Runware

11 - 50 employees

Founded 2023

🤖 Artificial Intelligence

🔌 API

📱 Media

Artificial Intelligence • API • Media

Runware is a flexible generative AI platform that specializes in high-quality media creation for images and videos through an affordable and fast API. It is capable of advanced tasks such as image generation, video inference, upscaling, and background removal, making it an essential tool for developers seeking to enhance their projects with AI technology. Powered by a custom Sonic Inference Engine™ and renewable energy, Runware ensures quick and efficient media generation without requiring complex infrastructure or machine learning expertise.

📋 Description

• Own positioning and messaging across model APIs, serverless compute, and dedicated compute • Develop differentiated value propositions for priority segments and use cases • Translate technical capabilities into customer value, emphasizing cost, performance, reliability, and time to deployment • Conduct customer and competitive research on workloads, buying criteria, objections, alternatives, and market opportunities • Lead go-to-market initiatives and product launches across teams • Coordinate messaging, demos, product pages, and customer communications • Create product marketing content, including product pages, use-case narratives, presentations, competitive comparisons, and customer stories • Enable Sales with pitch materials, discovery guidance, and objection-handling resources • Partner with Growth and Ecosystem on campaigns driving trial, adoption, and expansion • Measure and optimize qualified demand, conversion, and product usage to inform priorities • Interview customers and collaborate with Engineering, Product, Growth, Ecosystem, and Sales teams

🎯 Requirements

• Senior-level product marketing experience in technical B2B, such as APIs, developer platforms, cloud services, or infrastructure products • Proven ability to simplify and differentiate complex technical products through clear positioning and messaging • Experience leading cross-functional product launches across multiple teams • Excellent writing skills, with examples of self-created product pages, presentations, or launch materials • Technical understanding of AI inference, GPU compute, and deployment models sufficient to communicate their value to customers • Strong commercial mindset and ability to work with funnel metrics and product usage data • Customer research skills and ability to turn interviews and market insights into actionable decisions • Ability to collaborate with and influence Product, Engineering, and Sales teams • Experience in AI infrastructure or GPU cloud (nice to have) • Familiarity with usage-based pricing models (nice to have) • Experience marketing to both developers and enterprise buyers (nice to have)

🏖️ Benefits

• Remote-first work arrangement • In-person company gatherings twice a year • Core collaboration hours with flexible scheduling outside those hours • Generous paid time off, including vacation, sick days, and public holidays • Meaningful stock options • Paid maternity, paternity, and caregiver leave • Twice-yearly company retreats • Downtime after major release cycles to unplug and recharge

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