Director of Product Marketing

Job not on LinkedIn

🕒 September 2

🏢🏡 San Francisco – Hybrid

💵 $170k - $180k / year

⏰ Full Time

🔴 Lead

🎁 Product Marketing

Where this job comes from

Posted on Samba TV's careers page, not through a job board

First seen by Remote Rocketship September 2

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Logo of Samba TV

Samba TV

WebsiteLinkedIn

201 - 500 employees

📱 Media

☁️ SaaS

🤖 Artificial Intelligence

Media • SaaS • Artificial Intelligence

Samba TV is a company that provides data-driven insights and solutions for television viewership. It offers omniscreen advertising and measurement solutions, leveraging technology powered by its owned tech stack. With a focus on privacy compliance, Samba TV collects data from smart TVs and provides innovative business solutions that enhance TV viewing experiences. The company positions itself as a leader in the television data industry, transforming how viewers interact with TV content across various platforms, including streaming services like Netflix, HBO, and others.

📋 Description

• Lead the go-to-market (GTM) strategy for products, including target market definition, messaging, sales enablement, pricing, and market expansion. • Collaborate with Product Management to shape market strategy, conduct competitive analysis, and influence product roadmaps. • Partner with Sales and Services teams to drive revenue growth, improve customer retention, and enhance overall market positioning. • Develop and continuously refine marketing collateral, sales tools, and product storytelling assets to enhance engagement and conversion. • Establish thought leadership in the industry through content development, public speaking, and media contributions in collaboration with marketing and communications teams. • Align product marketing efforts with broader Samba TV portfolio innovations to maximize impact. • Support sales training and enablement, working with internal teams to develop training systems and curriculum.

🎯 Requirements

• Bachelor's degree required; MBA preferred. • 5+ years of experience in product marketing, with a strong preference for experience marketing to agencies and brands. • Exceptional writing and communication skills, with the ability to simplify complex concepts for diverse audiences. • Proven ability to drive results-focused marketing strategies while maintaining a clear strategic vision. • Strong ability to collaborate across teams and build credibility with product, sales, and customer stakeholders. • Passion for technology and innovation, with a deep understanding of market trends and customer needs. • Ability to thrive in a fast-paced, high-growth environment, navigating ambiguity with confidence and adaptability.

🏖️ Benefits

• Annual bonus opportunity • Short-term incentives • Long-term incentives • Health insurance • Wellness offerings • Life insurance • Disability insurance • Retirement savings plan • Paid holidays • Paid time off (PTO) • Other employee benefits

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