Solutions Product Marketing Manager

🕒 August 12

🏢🏡 San Francisco – Hybrid

💵 $190k - $250k / year

⏰ Full Time

🟠 Senior

🔴 Lead

🎁 Product Marketing

👻 Ghost score 1%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Perplexity

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2022

💼 Consulting

🏥 Healthcare

📣 Marketing

Consulting • Healthcare • Marketing

Perplexity is an AI-powered conversational search and assistant platform that lets users ask natural-language questions and explore curated topic "Spaces" such as Finance, Health, and Sports. It provides tools for comparing, troubleshooting, and analyzing information, maintains search history, and offers Pro subscription features alongside multiple sign-in options (Google, Apple, email, SSO). The product is delivered as a web-based service focused on surfacing concise, sourced answers and research assistance.

📋 Description

• Own vertical go-to-market strategy as a system across Finance, Healthcare, Legal, and Consulting • Map enterprise buying motions, use cases, personas, decision processes, and competitive alternatives in each vertical • Build and run vertical awareness campaigns across paid, organic, and owned channels • Create webinars, landing pages, and industry-specific creative • Equip enterprise sales with battle cards, objection handling, persona-specific talk tracks, and deal-stage content • Develop thought-leadership positioning that establishes Perplexity as an authority on AI adoption • Instrument and measure vertical performance, including sourced pipeline, conversion rates, and engagement • Iterate weekly based on performance data • Collaborate across marketing, sales strategy, and product

🎯 Requirements

• 8+ years of product marketing experience, preferably in B2B • Proven track record building and executing vertical or industry-specific go-to-market strategies that drove measurable pipeline • Deep understanding of enterprise buying motions • Comfort with long sales cycles, multi-stakeholder deals, and C-suite messaging • Exceptional storytelling and writing skills • Ability to distill complex capabilities into compelling narratives across decks, one-pagers, videos, and ROI models • Advanced proficiency using AI tools to drive marketing outcomes • Collaborative, low-ego operating style • Ability to thrive in fast-paced, small-team environments • Ability to own the full stack of work • Ability to come into the office four days per week • Ability to answer whether employment visa sponsorship in the United States will be required • Resume required • Perplexity exercise submission required

🏖️ Benefits

• Equity • Health insurance • Dental insurance • Vision insurance • Retirement benefits • Fitness benefits • Commuter benefits • Dependent care accounts • Regionally tailored benefits for full-time employees outside the U.S.