Senior Franchise Marketing Manager

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Sandbox VR

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2017

🥽 AR/VR

🎮 Gaming

AR/VR • Gaming • Entertainment

Sandbox VR is a company that offers virtual reality experiences. They focus on providing immersive and interactive VR environments for entertainment purposes, allowing users to engage in different scenarios and adventures through advanced technology. Sandbox VR aims to enhance user experience by using state-of-the-art VR equipment and software, and they continually seek to personalize and improve their offerings through technology and partnerships.

📋 Description

• Develop, optimize, and scale a repeatable pre-opening marketing framework that supports 2–4 franchise launches per month. • Create launch playbooks, timelines, checklists, reporting, budgets, and marketing resources that standardize successful openings. • Partner with Creative, Brand, Growth, CRM, PR, and Operations to deliver localized marketing assets, campaigns, and launch support. • Guide franchisees through local marketing strategies including community partnerships, PR, influencer outreach, paid media, social, CRM, grassroots marketing, and events. • Coach franchise owners through launch milestones while providing strategic guidance that promotes accountability and consistent execution. • Build scalable training resources including guides, webinars, and onboarding materials that enable franchisees to independently execute local marketing. • Establish standardized hiring resources to help franchisees recruit and onboard local marketing or community engagement support before opening. • Source and manage regional marketing vendors, PR agencies, and influencer partners that can support multiple markets simultaneously. • Measure launch performance across bookings, revenue, partnerships, media coverage, reviews, and guest acquisition, using insights to continuously improve future openings.

🎯 Requirements

• 5+ years of experience in field, franchise, regional, retail, hospitality, restaurant, entertainment, or experiential marketing. • Experience supporting new store openings, grand openings, or local market launches that drive measurable business results. • Proven ability to influence franchisees, operators, or multi-unit business owners without direct authority. • Strong project management skills with the ability to manage multiple launches simultaneously. • Experience with local marketing channels including partnerships, PR, influencers, paid media, CRM, community engagement, and grassroots marketing. • Excellent communication, executive presence, and relationship-building skills. • Willingness to travel frequently to support new market launches.

🏖️ Benefits

• 4% 401k match • Significant equity grants in a rapidly growing organization • Robust medical benefits • Full remote work from any of our currently approved US states • Monthly internet & phone stipend