Senior Field Marketing Manager

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $140k - $170k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

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SentiLink

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2017

🔐 Security

💳 Fintech

💸 Finance

💰 $70M Series B on 2021-08

Security • Fintech • Finance

SentiLink is a company that partners with leading financial institutions to tackle identity theft and fraud at the point of application. Their solutions incorporate expert analysis and machine learning models to identify and manage fraud effectively. SentiLink targets various types of fraud including synthetic, identity theft, and first-party fraud, and provides flexible integration options such as APIs to suit diverse customer needs. With a focus on data security and a customer-centric approach, SentiLink delivers real-time insights and solutions to financial institutions and fintech companies, enhancing their ability to approve legitimate customers while minimizing fraud.

📋 Description

• Own the strategy and execution of SentiLink’s field marketing and events program, including industry conferences, hosted events, partner activations, and regional roadshows • Plan and execute multi-city roadshows in key markets, including venue selection, audience targeting, partner coordination, and local promotion • Partner closely with Sales to identify priority accounts and regions, driving attendance and meeting generation for roadshows and events • Manage end-to-end event execution: vendor coordination, logistics, booth strategy, content, and onsite execution • Drive measurable pipeline impact from events and roadshows, including pre-event outreach, onsite engagement, and post-event conversion • Develop creative, differentiated event experiences that reinforce SentiLink’s brand and thought leadership • Collaborate with Product Marketing and Growth teams to ensure consistent messaging and campaign alignment across channels • Track and report on performance, including pipeline generated, ROI, and key learnings across events and roadshows • Manage event budgets and optimize spend for maximum impact • Support broader demand generation initiatives as needed (e.g., webinars, campaigns, content distribution) • Build and manage relationships with key partners, industry organizations, and event vendors

🎯 Requirements

• 7+ years of experience in field marketing and events within B2B SaaS, fintech, or financial services • Proven track record of executing events and/or roadshows that drive measurable pipeline and revenue impact • Experience planning and running multi-city or regional event programs • Strong project management skills with the ability to manage multiple events and timelines simultaneously • Experience partnering closely with Sales teams to drive meeting generation and pipeline outcomes • Detail-oriented with strong execution skills and ability to operate independently • Creative thinker with a passion for building memorable, high-quality experiences • Comfortable working in fast-paced, high-growth environments • Experience with tools such as Salesforce, HubSpot, Marketo, or event platforms is a plus • Willingness to travel up to 30-40% for events, roadshows, and onsite execution • Candidates must be legally authorized to work in the United States and must live in the United States

🏖️ Benefits

• Employer paid group health insurance for you and your dependents • 401(k) plan with employer match (or equivalent for non US-based roles) • Flexible paid time off • Regular company-wide in-person events • Home office stipend, and more!