Senior Conversion Rate Optimization (CRO) Strategist

🕒 July 23

⛰️ Colorado, Connecticut, +16 more states – Remote

⛰️ Colorado – Remote 🦌 Connecticut – Remote 🏛️ District of Columbia – Remote 🐊 Florida – Remote 🌽 Illinois – Remote 🌪️ Kansas – Remote 🏖️ New Jersey – Remote 🗽 New York – Remote 🌲 North Carolina – Remote 🌪️ Oklahoma – Remote 🦀 Maryland – Remote 🍂 Massachusetts – Remote 🚗 Michigan – Remote 🎸 Mississippi – Remote 🏰 Missouri – Remote 🔔 Pennsylvania – Remote 🤠 Texas – Remote ⚔️ Virginia – Remote

💵 $90k - $120k / year

⏰ Full Time

🟠 Senior

📊 Conversion Rate Optimizer (CRO)

👻 Ghost score 12%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Simplistic

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2013

📣 Marketing

🛍️ eCommerce

🏢 Enterprise

Marketing • eCommerce • Enterprise

Simplistic is a Shopify-focused digital agency and Shopify Plus Platinum Partner that helps brands design, build, launch, and optimize eCommerce stores. They provide end-to-end services including UI/UX and theme development, technical discovery and site architecture, third-party app strategy and ERP integration, store setup and data migration, technical SEO, privacy/data and accessibility compliance, CRO and A/B testing, analytics, and email/SMS marketing (Klaviyo partner). Simplistic works with DTC and B2B/wholesale merchants and offers outsourced site management and growth services to maximize revenue on Shopify/Shopify Plus.

📋 Description

• Own the CRO testing roadmap and prioritization framework across multiple client accounts • Mentor and provide QA/feedback on junior strategists' test hypotheses and heuristic analyses • Translate CRO test results into business impact narratives for client and internal stakeholders • Contribute to internal CRO methodologies, frameworks, and best practices • Conduct new business audits to identify growth opportunities and inform strategic recommendations • Monitor eCommerce trends and create case studies based on learnings • Support new business scoping, defining project needs and deliverables • Provide sales support for new business development and client acquisition • Assist leadership with monthly company syncs, including preparing decks and presenting updates • Collaborate with clients to understand design goals and develop strategies • Complete heuristic analyses of website designs • Conduct competitive research to motivate A/B tests • Design and hypothesize CRO tests for visual assets, copy, and content layouts on Shopify websites • Create and present client-facing presentations for website optimizations • Analyze top-funnel content to identify improvements and streamline high-converting content • Make ongoing recommendations for Shopify website experiences

🎯 Requirements

• Expert-level knowledge on the Shopify Plus Ecosystem • Strong familiarity with Google Analytics 4, Google Tag Manager, and other supplementary analytics tools • Expert-level knowledge on website design, best practices and eCommerce trends • Proven experience in conversion rate optimization • Proficiency in A/B and multivariate testing methodologies • Strong communication and collaboration skills, with the ability to work effectively with both technical and non-technical stakeholders • Strong understanding of tag and pixel tracking within the Shopify Ecosystem (preferred) • Experience with Convert, VWO, Intelligems, Optimizely, or other A/B testing tools (preferred) • Experience with MS Clarity, HotJar, Lucky Orange, or other heatmapping tools (preferred) • Self-starter and ability to work in an ever-changing environment (preferred) • A passion for staying up to date with industry trends and best practices (preferred) • 5+ years of experience at Shopify Plus Agency(ies), serving 8+ clients simultaneously (preferred) • Must be able to live and work full-time in one of the listed states: CO, CT, DC, FL, GA, IL, KS, MA, MD, MI, MS, MO, NC, NJ, NY, OK, PA, TX, or VA