Principal Events Manager

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $147k - $200k / year

⏰ Full Time

🔴 Lead

🎪 Events

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Smartsheet

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2005

💼 Consulting

🏥 Healthcare

📣 Marketing

Consulting • Healthcare • Marketing

Smartsheet is a platform designed to manage projects, automate workflows, and build solutions at scale. It offers a wide range of features including automation, team collaboration, dashboards and reporting, and integrations, allowing businesses to streamline their operations. The platform caters to diverse use cases such as project management, IT portfolio management, marketing management, and more, serving various industries including government, finance, and healthcare. Smartsheet also emphasizes security and data protection, ensuring users' data privacy. Additionally, it offers professional services like consulting, training, and implementation support to maximize the platform's capabilities.

📋 Description

• Lead end-to-end execution of a global portfolio of Tier 1 and Tier 2 third-party and proprietary events, translating global strategy into detailed plans, timelines, and deliverables. • Own planning and delivery of industry conferences, sponsorships, hosted experiences, and proprietary programs across regions. • Partner with Product Marketing, Growth Marketing, Field Marketing, Content, Design, Sales, SDRs, and Marketing Operations on integrated event campaigns. • Drive event programs that generate measurable pipeline and customer engagement through meeting programs, lead capture, attendee journeys, and post-event follow-up. • Manage global sponsorship programs and contractual deliverables, including booths, staffing, speaking engagements, customer events, and executive activations. • Oversee agencies and vendors responsible for production, logistics, shipping, and on-site delivery. • Manage event budgets, forecasting, and spend tracking. • Lead project management across complex workstreams and drive stakeholder alignment and accountability. • Develop scalable processes, templates, and workflows for consistent global execution. • Provide day-to-day guidance and mentorship to event managers and coordinators. • Track performance, measure pipeline influence, and deliver post-event reporting and insights with Marketing Operations. • Continuously evaluate programs to improve attendee experience, operational rigor, and effectiveness. • Perform other duties as assigned.

🎯 Requirements

• 10+ years of B2B marketing experience specifically in Tier 1 global industry events, Demand Generation, or Field Marketing with an enterprise focus • Proven track record driving pipeline creation, acceleration, and revenue impact in high-growth environments • Deep understanding of executive-level engagement and messaging for complex buying committees and large-scale deals • Significant experience using Salesforce and Tableau to analyze pipeline health and provide executive reporting • Exceptional ability to navigate ambiguity, lead cross-functional teams, and build processes from the ground up • B2B SaaS experience strongly preferred • Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent practical experience

🏖️ Benefits

• Employer subsidized medical/vision and dental coverage for full-time employees • 401k Match to help you save for your future (50% of your contribution up to the first 6% of your eligible pay) • Monthly stipend to support your work and productivity • Flexible Time Away Program, plus Sick Time Off • US employees are automatically covered under Smartsheet-sponsored life insurance, short-term, and long-term disability plans • US employees receive 12 paid holidays per year • Up to 24 weeks of Parental Leave • Personal paid Volunteer Day to support our community • Opportunities for professional growth and development including access to Udemy online courses • Company Funded Perks, including a counseling membership, local retail discounts, and your own personal Smartsheet account • Teleworking options from any registered location in the U.S. (role specific) • Market competitive incentive opportunity