Search Engine Optimization Specialist

🕒 June 10

❄️ Minnesota – Remote

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💵 $107.6k - $147.9k / year

⏰ Full Time

🟠 Senior

🔴 Lead

📈 SEO Marketing

👻 Ghost score 45%

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Logo of Solventum

Solventum

10,000+ employees

🏥 Healthcare

📦 Logistics

💼 Consulting

Healthcare • Logistics • Consulting

Solventum is a healthcare-focused company renowned for its innovative solutions aimed at improving medical and oral care outcomes. The company offers a variety of medical technologies, including advanced wound care, surgical solutions, and sterilization products. Solventum also provides advanced oral care solutions, health information and technology services, and purification and filtration products for biopharmaceutical applications. Furthermore, Solventum places a strong emphasis on sustainability and education, providing resources and training for healthcare professionals globally. Their commitment to innovation and better healthcare has made them a leader in the healthcare industry, dedicated to enhancing patient safety and healthcare efficiencies.

📋 Description

• Develop and execute strategies to improve organic visibility, drive qualified traffic, and support global business growth • Identify and apply Generative Engine Optimization (GEO) best practices for AI-powered search, answer engines, and conversational discovery • Conduct keyword, content, and competitive research • Inform optimization priorities and strengthen digital performance across priority solution areas • Partner with integrated marketing, product marketing, marketing communications, and web stakeholders • Translate search insights into recommendations, content enhancements, and measurable business outcomes • Lead digital asset uploads and metadata management in the Digital Asset Management system • Improve asset quality, governance, discoverability, and downstream SEO performance • Comply with corporate policies, procedures, and security standards • Travel may include up to 25% domestic/international

🎯 Requirements

• Bachelor’s degree or higher in Marketing, Digital Marketing, Communications, Business, or a related field, or equivalent practical experience • Seven (7) years of hands-on experience in SEO, digital marketing, website optimization, content strategy, or a related field • Three (3) years of experience with core SEO disciplines, including keyword strategy, on-page optimization, metadata development, technical SEO fundamentals, content performance analysis, and internal linking • Experience with GEO or optimizing content for AI-driven search, answer engines, and emerging discovery experiences • Experience with Adobe Experience Manager (AEM), DAM platforms, Adobe Analytics, Google Search Console, SEMrush, Answer the Public, or Screaming Frog • Experience working within content management systems and/or digital asset management systems • Strong written and verbal communication skills • Experience supporting digital marketing programs within a global organization • Healthcare technology, B2B, or other regulated industry experience • Strong project management skills and ability to manage multiple priorities • Must be legally authorized to work in country of employment without sponsorship for employment visa status

🏖️ Benefits

• Medical, Dental & Vision • Health Savings Accounts • Health Care & Dependent Care Flexible Spending Accounts • Disability Benefits • Life Insurance • Voluntary Benefits • Paid Absences • Retirement Benefits • Company-paid travel arrangements and related expenses for on-site onboarding • Relocation assistance may be authorized • Variable incentive pay, if eligible

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