National Digital Enablement Director – West

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🌵 Arizona, Florida, +1 more states – Remote

🌵 Arizona – Remote 🐊 Florida – Remote 🤠 Texas – Remote

⏰ Full Time

🔴 Lead

👔 Director

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Southern Glazer's Wine & Spirits

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1968

📦 Logistics

🏭 Manufacturing

🛒 Retail

Logistics • Manufacturing • Retail

Southern Glazer's Wine & Spirits is a leading distributor of alcoholic beverages, specializing in wines and spirits. The company partners with producers and suppliers to deliver a wide range of products to retailers and restaurants across the United States. With a strong focus on excellence in customer service and operational efficiency, Southern Glazer's ensures that their clients receive the finest selection and support in the beverage industry.

📋 Description

• Own the national digital enablement strategy in partnership with Digital, Commercial, Product, and Regions • Lead West Subregional Digital Enablement Managers and support adoption and utilization of digital products, technology, and programs • Define and improve the digital enablement operating model, responsibilities, escalation paths, and cross-functional handoffs • Develop annual market goals connecting ecommerce growth, digital revenue, customer engagement, user adoption, and market execution to business outcomes • Track and analyze regional and market digital performance using data products, dashboards, and AI tools • Identify adoption barriers and partner with Digital, Commercial, Operations, and field leadership to remove friction • Design and lead enablement programs such as SG Champions Club • Implement a national supplier digital activation strategy to drive incremental business • Develop the national digital change narrative, messaging, talk tracks, and reinforcement tools • Collaborate with product teams to identify needs, provide market feedback, support roadmaps, and share best practices • Coordinate digital launches, sales enablement content, communications, launch events, and digitized trade shows and tastings • Create scalable playbooks, launch toolkits, adoption frameworks, and activation models • Build the capability of Digital Enablement Managers and field teams through coaching, performance routines, and skill development • Assess digital resource needs and recommend resource allocation for transformation initiatives • Lead executive governance routines to review performance, resolve barriers, align priorities, and secure decisions • Maintain knowledge of Digital Organization products, services, features, and enhancements • Foster internal and external relationships and perform other job-related duties as needed

🎯 Requirements

• Bachelor’s degree plus 8 years of experience in digital, sales, or sales operations • Understanding of B2B commerce, CRM, agile, and commercial sales processes • Strong change management skills across multiple stakeholders and functions • Excellent presentation and communication skills to engage and influence senior leaders • Ability to work collaboratively in a fast-paced environment and adapt to evolving business needs • Proficiency in MS Office, including PowerPoint, Excel, Access, and Word • Familiarity with enterprise digital transformation preferred • Strong Wine and Spirits category knowledge preferred • Ability to balance strategic and tactical priorities across multiple stakeholders • Ability to inspire and lead peers and colleagues • Positive problem-solving attitude • Ability to occasionally lift, lower, push, carry, or pull up to 20 pounds

🏖️ Benefits

• Comprehensive medical and prescription drug coverage • Dental and vision plans • Tax-saving Flexible Spending Accounts • Disability coverage • Life insurance plans • 401(k) plan • Tuition assistance • Wellness program • Parental leave • Vacation accrual • Paid sick leave • Leading technology • Continuous learning • Opportunities for growth and belonging