Regional Marketing Lead

🔥 11 minutes ago

🌐 United States, Canada – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote

🏄 California, Florida, +1 more states – Remote

🏄 California – Remote 🐊 Florida – Remote 🌽 Illinois – Remote

💵 $120k - $130k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 0%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.Why this score:

• Just posted.
• Jobs at this company usually fill in 44 days.

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StarTech.com

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 1985

🏭 Manufacturing

📦 Logistics

💼 Consulting

Manufacturing • Logistics • Consulting

StarTech. com is a global provider and retailer of computer connectivity hardware and IT accessories. The company designs, distributes, and sells cables, adapters, docking stations, hubs, KVM switches, racks, chargers and related peripherals aimed at IT professionals, enterprises, and resellers, and supports customers through technical support and online e-commerce channels.

📋 Description

• Build close working relationships with North American Sales leaders and field teams • Participate in account planning, pipeline reviews, customer meetings, and Sales feedback sessions • Identify messaging, customer stories, competitive proof, product guidance, and outreach support needed by Sales • Partner with Product Marketing, Creative, Demand Generation, Email, Digital, Paid Media, Events, and Channel Marketing teams • Engage customers and prospective buyers through field visits, customer conversations, events, and Sales input • Translate customer needs, objections, purchase triggers, and market differences into briefs for campaigns, content, events, digital experiences, and product launches • Own the North America marketing plan and calendar • Set briefs, priorities, timing, and success measures for central teams • Coordinate launches and campaigns across channels and resolve regional trade-offs • Define regional objectives and Sales engagement plans for trade shows, customer events, and local activations • Review campaign engagement, Sales adoption, lead quality, opportunities, customer feedback, and pipeline contribution • Recommend changes based on performance evidence • Recommend regional investment priorities and manage the approved regional marketing budget • Run planning and review cadences with Sales and centers of excellence • Maintain briefs, owners, decisions, and timelines for the integrated plan • Engage customers and prospects, participate in partner and industry meetings, and work with agencies or event partners when needed

🎯 Requirements

• 7+ years of B2B marketing experience, including regional, integrated, field, or Sales-aligned marketing in a complex organization • Demonstrated experience working directly with Sales leaders and customers to develop marketing plans, Sales enablement, and measurable programs • Experience directing work through shared teams or centers of excellence without relying on direct reporting authority • B2B technology, IT products, distribution, or channel-influenced buying experience is an asset • A degree in marketing, business, or a related field, or equivalent practical experience, is preferred • Strong understanding of Sales processes, account planning, customer research, and marketing support for acquisition, product category expansion, and retention • Ability to create briefs, Sales tools, and coordinated campaigns across email, paid media, content, digital, and events • Familiarity with campaign and pipeline metrics, budget decisions, CRM and marketing platforms, and attribution limitations • Strong cross-functional influence, clear writing and presentation, project management, and prioritization skills • Practical ability to use AI and automation for research, analysis, and planning while checking accuracy and protecting confidential information

🏖️ Benefits

• Eligibility to participate in bonus program • Comprehensive health benefits • Tuition reimbursement program • Retirement savings plans • Wellness Program • Additional perks and rewards • Accessibility accommodations throughout the recruitment, selection, and/or assessment process

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