Director, Enterprise Analytics & Insights

🔥 14 hours ago

🇺🇸 United States – Remote

💵 $149.6k - $224.4k / year

⏰ Full Time

🔴 Lead

👔 Director

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Strategic Education, Inc

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 1998

📚 Education

🤝 B2B

🏢 Enterprise

Education • B2B • Enterprise

Strategic Education, Inc. is a leader in creating innovative and career-relevant learning experiences designed to prepare learners for the workforce. With over 130 years of experience, the company partners with more than 1,300 employers across the U. S. and educates over 100,000 students globally. Strategic Education offers customized workforce solutions ranging from tuition assistance to accredited degree courses, non-degree skill pathways, and coding schools. It has a strong focus on addressing evolving skills gaps and fostering employee career growth through dynamic learning environments. The company operates reputable institutions like Strayer University, Capella University, and the Jack Welch Management Institute, among others, emphasizing the importance of education in driving economic mobility and empowering individuals.

📋 Description

• Lead the Media Analytics team, including managing, coaching, and developing analysts • Establish priorities and ensure high-quality, timely deliverables • Lead marketing mix modeling strategy, including model performance reviews, interpretation, scenario planning, investment recommendations, ongoing optimization, and monthly performance readouts • Evaluate new data sources, business drivers, marketing inputs, and evolving measurement approaches to improve MMM • Partner with Marketing Leadership to align measurement approaches with business priorities and marketing strategy • Translate complex analytical findings into business narratives, recommendations, and presentations for technical and non-technical audiences • Lead the design and measurement of marketing experiments, including match-market tests and incrementality approaches • Integrate experiment results with MMM, attribution, and media performance data • Partner with external vendors and agency partners on MMM, media measurement, and related analytics initiatives • Use SQL to access, validate, and analyze data in Google BigQuery • Evaluate data quality and collaborate with internal data and technology teams to resolve gaps • Analyze marketing and media performance across digital and traditional channels • Establish analytical standards, processes, and documentation for Media Analytics deliverables

🎯 Requirements

• Experience with marketing mix modeling (MMM) required • Strong executive communication and storytelling skills • Proficiency in SQL required, including experience with Google BigQuery or a similar data warehouse • Familiarity with ad servers and related media technology is a plus • 10+ years of experience in marketing analytics, media measurement, or a related field • 5+ years people management experience required, including coaching and developing analytical professionals • Bachelor's degree in Finance, Economics, Business, Analytics, or a related field • Must be able to travel 10% of time • Must be able to lift 15 lbs • Mobility within the office including movement from floor to floor • Travel via plane, car, and metro may be required • Must be able to work more than 40 hours per week when business needs warrant • Access information using a computer • Effectively communicate, both up and down the management chain • Effectively cope with stressful situations • Strong mental acuity • Regular, dependable attendance and punctuality are essential functions of this job

🏖️ Benefits

• Medical, dental, vision, life and disability plans • Well-being incentives • Parental leave • Paid time off • Certain paid holidays • Tax saving accounts (FSA, HSA) • 401(k) retirement benefit • Employee Stock Purchase Plan • Tuition assistance • Entertainment and retail discounts • Overtime pay for eligible non-exempt employees