Partner Marketing Manager

Job not on LinkedIn

🔥 1 minute ago

🇺🇸 United States – Remote

💵 $90k - $115k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

💰 Account Manager

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Summit

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2008

☁️ SaaS

🤝 B2B

🔌 API

SaaS • B2B • API

Summit is a SaaS platform that helps businesses create, customize, shorten and track URLs and QR Codes, build mobile-friendly landing pages, and analyze engagement across campaigns. It offers branded links, UTM tracking, dynamic QR codes, 2D barcodes, digital business cards, integrations (including Shopify and Canva), and a developer-facing API to automate and scale link management for teams and enterprises. Summit targets business customers with free and enterprise plans, focusing on marketing, customer experience, and analytics use cases.

📋 Description

• Own the partner marketing strategy and roadmap, aligning it to the partner team’s revenue targets and partner tiering/segmentation. • Define the partner marketing playbook which encompasses how campaigns, enablement, and comms differ by partner type (resellers, MSPs, master agents, technology alliances, etc.) • Collaborate with the Partner organization to develop and design marketing programs to support broad partner needs and key partner accounts. • Work directly with assigned channel partners to drive successful co-marketing initiatives, including joint campaigns, partner-driven events, and co-branded materials. • Represent the company at key partner events, conferences, and in-field activities to foster partner and customer engagement and brand visibility. • Work with Partner Operations team and Partner Managers to create and manage partner-facing marketing and enablement content, such as onboarding materials, partner and customer success stories and digital campaigns. • Collaborate with the corporate marketing team to ensure content and campaigns are aligned with corporate branding, business objectives and provide measurable results. • Own the marketing components of Summit’s Partner Relationship Management (PRM) platform to support and enable the partner community. Enablement materials include battlecards, pitch decks, solution briefs, competitive positioning, etc. • Own partner communications cadence including newsletters, marketing calendars, program updates, etc. • Assist with managing the partner marketing budget, including MDF/co-op fund allocation and ROI accountability. • Have a deep understanding of partner KPIs including partner-sourced pipeline, partners-sourced revenue, partner engagement, campaign and event-level ROI, etc.

🎯 Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field. • At least 5 years of experience in marketing, ideally in the B2B tech sector and/or with a channels focus. • Solid understanding of co-marketing strategies and experience in managing alliances and partner relationships. • Solid cross-marketing skillset with strengths in content development, campaign design and event management. • Experience in hosting and managing events and partner-driven initiatives. • Excellent communication and interpersonal skills, with the ability to build strong relationships with customers, partners, and internal teams. • Analytical mindset, with the ability to track performance and optimize campaigns for maximum ROI. • Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously. • An ability to work autonomously. • Strong time management skills with the ability to prioritize tasks and meet deadlines consistently.

🏖️ Benefits

• Flexible Time Off • 401k with an employer match • free employee collocation and cloud account • Life Insurance/Long Term Disability • Health Insurance • Vision Insurance • Dental Insurance • fun and casual work environment