Product Marketing – Sales Enablement Manager

🔥 15 hours ago

🗽 New York – Remote

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💵 $100k - $110k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📊 Sales Operations

🦅 H1B Visa Sponsor

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Logo of TED Conferences

TED Conferences

51 - 200 employees

💼 Consulting

📣 Marketing

✈️ Travel

Consulting • Marketing • Travel

TED Conferences is a nonprofit organization devoted to spreading ideas through powerful talks that last 18 minutes or less. Founded in 1984, TED began as a conference intersecting Technology, Entertainment, and Design, but has expanded to cover a vast array of topics including science, business, and global issues. TED hosts a global community and provides a platform for TEDx events, allowing local communities to share ideas and knowledge. Through TED. com, the organization builds a repository of free knowledge from influential thinkers and encourages engagement and discussion among individuals who seek a deeper understanding of the world.

📋 Description

• Develop positioning and messaging for TED@Work offerings • Create sales-facing content and collateral, including pitch decks, one-pagers, competitive battle cards, case studies and customer-facing materials • Partner with the sales team on enablement, including launch readiness, ongoing training on new positioning and ad hoc support on strategic deals • Support marketing with messaging and content work tied directly to pipeline and revenue, including campaign narratives and website content that supports conversion • Coordinate sales and marketing on launch planning, campaigns and feedback loops between field insights and marketing strategy • Track competitive intelligence and translate it into actionable content for the sales team • Support sales and marketing on cross-functional go-to-market initiatives • Serve as connective tissue between Sales and Marketing teams to support expansion, adoption and retention of TED@Work offerings

🎯 Requirements

• 3-5 years of B2B experience in product marketing, sales enablement, GTM or a closely related discipline • Strong writing, messaging and positioning skills • Demonstrated experience supporting a sales team, with concrete examples of materials, tools or content you've created • Comfort working across functions, including direct partnership with sales teams, marketing leaders and product stakeholders • Ability to take a strategic brief and execute with high quality • A commercial mindset, meaning you think in terms of pipeline impact and revenue contribution, not just marketing activity • Experience with marketing or selling to enterprise B2B buyers, particularly in HR, learning and development or talent leadership audiences • Familiarity with sales tools and processes, including CRM platforms like Salesforce, sales engagement tools like Apollo and pipeline management practices • Experience with competitive intelligence and battle card development • Background in education, learning, HR tech or mission-driven organizations • Cover letter required • Writing sample or portfolio required with cover letter and resume

🏖️ Benefits

• Employees can work remotely • Equal opportunity/affirmative action employer

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