Chief Marketing Officer

Job not on LinkedIn

🔥 15 hours ago

🇺🇸 United States – Remote

💵 $260k - $325k / year

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

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Tegria

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2020

💼 Consulting

🏥 Healthcare

⚕️ Healthcare Insurance

Consulting • Healthcare • Healthcare Insurance

Tegria is a global healthcare consulting and services company that partners with provider and payer organizations to advance care, improve performance, and tackle the biggest challenges in healthcare. They offer a range of services including patient access optimization, data analytics, cloud solutions, and revenue cycle transformation to create value and enhance healthcare delivery. Tegria focuses on streamlining operations, fostering innovation, and leveraging technology to maximize performance and improve patient experiences.

📋 Description

• Serve as a core member of Tegria's executive leadership team • Hold global responsibility for Tegria's brand, marketing, and communications strategy • Align marketing investments, channels, and messaging infrastructure with company goals worldwide • Own marketing, branding, digital strategy, public relations, and internal and external communications across all markets and regions • Ensure one consistent and impactful global brand voice • Lead the brand and campaign engine supporting the company's go-to-market strategy worldwide • Create or rework Voice of the Customer programs, including win/loss, client reference programs, and customer feedback workgroups • Lead global execution of the Tegria Way rebrand and other enterprise-wide narrative initiatives • Advise on sensitive communications, crisis and issue management, and communications risks and opportunities • Lead communications for employees, shareholders, media, healthcare influencers, prospective customers, regulators, and the public • Direct message sequencing, timing, channel distribution, guidelines, processes, and procedures for global communications • Provide communications support and guidance to executives, including messaging, presentations, talking points, and employee communications • Promote adoption of AI tools within Marketing • Develop and implement a multiyear marketing and communications strategy across brand, campaigns, thought leadership, PR, sponsorships, advertising, digital marketing, creative services, analytics, and internal communications • Lead global brand and campaign strategy while adapting positioning, messaging, and channels for regional markets • Own marketing performance analytics and reporting and refine channel mix, messaging, and investment • Set global marketing governance and standards for regional and country-level marketing leaders • Partner with the CSO on campaigns, content, and channel plans supporting commercial strategy and market positioning • Partner with Business Unit Presidents on sales-enablement content, RFP and proposal materials, and campaign-to-pipeline coordination • Own enterprise competitive-positioning content and coordinate on win-loss analysis and competitive intelligence • Develop and manage global media, public relations, and industry-analyst relationships • Build and lead a globally distributed marketing and communications team across multiple countries, regions, and time zones • Establish and oversee regional marketing leadership and ensure accountability and consistent brand execution • Conduct performance appraisals and pay reviews; hire, retain, train, coach, and develop team members • Document personnel actions in accordance with Tegria's policies and procedures • Perform other generally related duties as assigned

🎯 Requirements

• Bachelor's degree in business administration, marketing, communications, or a related field; master's degree preferred • Typically, 15+ years of progressive marketing and communications leadership experience in global or multinational organizations • At least 5 years in a role with global responsibility for the marketing and communications function, such as CMO, SVP of Marketing, or a comparable top marketing executive role • Extensive experience building marketing and communication strategies that have fueled growth for multi-million-dollar organizations across domestic and international markets • Experience partnering with commercial/strategy and sales leadership on GTM execution, without owning commercial strategy directly • Proven track record leading marketing across multiple countries or regions, including launching brands, campaigns, and go-to-market programs that flex for local markets while maintaining global consistency • Experience building and running a global marketing operating model, including regional leadership structures, governance, and reporting • Extensive knowledge and experience in healthcare provider and payer markets, healthcare technology, healthcare IT services, B2B marketing, corporate communications, global brand strategy, mergers and acquisitions, go-to-market strategy, customer buying behaviors, market research, competitive intelligence, sales enablement, marketing analytics, corporate strategy, international business practices, and relevant regulations and financial principles • W2 project-based consultants are expected to provide a computing device adhering to industry standards and security best practices • Ability to work productively, responsively, and reliably in a remote environment • Ability to translate complex technical capabilities into compelling business narratives • Data-driven decision-making skills • Ability to influence executive leaders and build alignment across sales, delivery, operations, product, and executive leadership • Ability to identify market shifts, trends, and risks across regions • Ability to communicate clearly during opportunity and uncertainty • Ability to build trust with customers, partners, employees, analysts, investors, and media • Ability to lead effectively across different regional business cultures while maintaining one coherent brand voice • Ability to develop high-performing teams while fostering innovation and accountability • Relentless curiosity about healthcare, technology, customers, and competitors

🏖️ Benefits

• Multiple health and dental plans with nationally recognized networks • Vision benefits • Total wellness program • Employee assistance program for you and your family • Retirement savings plans • Company-paid disability and life insurance • Pre-tax savings opportunities (HSA and/or FSA) • Professional development offerings • Opportunities for remote work • Generous paid-time-off program • Flexible scheduling to accommodate illness, life events, vacations, and unexpected circumstances