Marketing Program Manager – Brand

Job not on LinkedIn

🔥 1 minute ago

🇺🇸 United States – Remote

💵 $130k - $140k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📋 Program Manager

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Telestream

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 1998

📱 Media

☁️ SaaS

Media • SaaS

Telestream is a provider of solutions for ingesting, enhancing, monitoring, transcoding and delivering high-quality video across production and distribution workflows. Its products span desktop and cloud/SaaS software, hybrid and on‑premise systems, and enterprise-class hardware and monitoring tools for live capture, post-production, quality control, and delivery; it also offers AI-powered features such as automated captioning and workflow automation. Telestream serves broadcasters, streaming services, content owners and media operations teams, enabling end-to-end media processing, quality monitoring, and monetization workflows.

📋 Description

• Own campaign program management, including integrated calendars, asset requirements, dependencies, owners, and weekly status reporting • Drive content production across multimedia channels and manage production calendars, briefs, reviews, approvals, and handoffs for web publishing • Serve as steward of Telestream’s corporate brand across creative output, including AI-generated content • Develop and enforce brand guidelines, visual standards, AI-ready templates, prompt libraries, tone and style rules, and review criteria • Produce and manage graphics, collateral, white papers, case studies, solution briefs, trade show materials, advertising, video, and web assets from brief to delivery • Build repeatable, template-driven AI production workflows • Run intake and prioritization for creative and content requests • Manage creative and production readiness for industry events, including booth design, signage, presentations, promotional materials, print, and fabrication vendors • Produce video content through scripting, storyboarding, editing, AI-assisted video, voiceover, and captioning tools • Own the Channeltivity sales enablement content library and keep Sales informed about campaigns, launches, and new content • Produce executive presentations and enablement materials • Manage the customer story pipeline, including case studies, references, approvals, renewal, expansion, and advocacy programs • Evaluate, adopt, and train the team on AI creative and productivity tools • Coordinate with PR/agency partners and physical-production vendors • Manage external branding agencies, freelancers, and consulting resources • Partner with product marketing on visual storytelling, product launches, solution positioning, go-to-market materials, launch checklists, and cross-team readiness • Direct creative assets for web properties in partnership with the Web Experience Manager • Own the social media calendar and produce creative for lead-generation campaigns • Provide graphic design support for social media, lead generation, internal departments, sales enablement, and executive presentations • Manage the digital asset library, including approved templates and AI prompt libraries • Monitor design trends, competitive creative landscapes, and emerging AI capabilities • Report on program status and production metrics such as on-time delivery, turnaround, and content published • Report to the Marketing Sr. Director and Marketing Director

🎯 Requirements

• Bachelor’s degree in Marketing, Graphic Design, Visual Communications, Business, Design or a related field, or equivalent experience • 5–8+ years of progressive B2B marketing experience in program or campaign management, content production, or creative operations • Experience with creative direction and design management • Experience producing marketing content and creative across presentations, collateral, social, web, and video formats • Experience developing and executing creative in an agency, in-house creative department, or freelance/consulting capacity • Ability to steward a corporate brand and align creative output with business goals • Hands-on use of AI tools such as Claude or ChatGPT and AI tools for images, video, voice, and captioning • Ability to review AI output for accuracy and brand fit • Ability to manage multiple campaigns, projects, deadlines, timelines, dependencies, approvals, and status reporting • Experience with project and workflow management tools such as Asana, monday.com, or Jira • Working knowledge of digital asset management, content governance, and template-based production workflows • Experience managing external agencies, freelancers, and consulting resources • Expertise in digital design, web property management, and asset governance • Strong writing and editing skills for B2B technology content • Strong working proficiency in PowerPoint and Figma or similar design tools • Expert proficiency in Figma, Adobe Creative Suite, and Microsoft PowerPoint • Ability to iterate quickly based on stakeholder feedback and shifting priorities • Ability to work independently while providing cross-functional support • Excellent written and verbal communication skills • Candidates must be legally authorized to work in the United States • Must not require employer-sponsored work authorization or visa sponsorship • Portfolio of work samples required • Practical exercise required, including a short brief, an AI-assisted asset, a project plan, and samples of managed campaigns • Bonus: familiarity with B2B technology marketing and brand positioning • Bonus: experience in Media & Entertainment or broadcast technology marketing • Bonus: video production and multimedia content creation experience • Bonus: motion graphics or animation tools experience • Bonus: sales enablement or customer marketing program experience • Bonus: experience building templates, prompt libraries, or reusable workflows • Bonus: program or project management certification such as PMP, or equivalent experience

🏖️ Benefits

• Day-one medical, dental, and vision coverage • 100% company-paid life and disability insurance • 401(k) with a company match up to 8% • Quarterly HSA boosts and flexible spending accounts • Flexible time off for salaried employees or PTO for hourly employees • Generous paid holidays • Pet insurance • Legal plan • Accident and critical illness coverage