Senior Field Marketing Manager

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🔥 0 minutes ago

🌵 Arizona, California – Remote

🌵 Arizona – Remote 🏄 California – Remote

💵 $115k - $125k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

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Thinkahead Consultant Psychologist Pty Ltd

WebsiteLinkedInAll Job Openings

1 - 10 employees

🏥 Healthcare

💼 Consulting

📚 Education

Healthcare • Consulting • Education

Thinkahead Consultant Psychologist Pty Ltd is a privately owned psychology firm that operates in both the clinical and corporate consulting spaces. In the clinical setting, they provide psychological assessment and interventions to individuals, children, couples, and families, collaborating with local GPs and health organizations. In the corporate arena, Thinkahead partners with organizations to facilitate transformation and enhance performance through corporate wellbeing initiatives, leadership development, coaching, and culture enhancement programs. Their approach combines psychological principles with innovative business strategies to create constructive work cultures and high-performing teams.

📋 Description

• Develop and execute integrated field and regional marketing strategies for the West Region to drive brand awareness, pipeline growth, and customer engagement. • Design and activate executive engagement programs, including CxO-level experiences and high-touch events. • Lead regional demand generation and pipeline acceleration initiatives. • Partner with sales, product marketing, demand generation, and GTM teams on messaging, campaign strategy, and audience targeting. • Build relationships with GTM and technology partners to deliver co-marketing and partner programs. • Drive account-based marketing strategies for high-value accounts. • Manage and analyze campaign performance, KPIs, and ROI, reporting impact to sales and marketing leadership. • Communicate regional programs, assets, and global-to-local campaign opportunities to sales. • Collaborate with national and global teams to scale successful programs and participate in corporate campaigns. • Lead regional events, customer roundtables, and partner activations while supporting national initiatives. • Manage the West Region marketing budget. • Represent AHEAD at industry conferences, executive forums, and customer engagements. • Serve as the bridge between the West Region and the broader marketing organization, coordinating teams, branding, campaigns, and regional deliverables. • Report to the Sr. Director of Experience Marketing, with a dotted-line relationship to the EVP of Sales for the West.

🎯 Requirements

• Proven experience developing and executing integrated, ROI-focused marketing and pipeline generation programs • Strong knowledge of account-based marketing (ABM) strategies and execution • Demonstrated expertise in project management and event execution • Familiarity with marketing automation and CRM platforms, ideally including Marketo, Salesforce, and Demandbase • Highly analytical and data-driven approach to decision-making and performance optimization • Excellent written and verbal communication skills • Strong organizational skills, attention to detail, and effective time management across competing priorities • Willingness to travel up to 40% as needed for business and client needs

🏖️ Benefits

• Medical, Dental, and Vision Insurance • 401(k) • Paid company holidays • Paid time off • Paid parental and caregiver leave • Cross department training and development • Sponsoring certifications and credentials for continued learning • Multi-million-dollar technology lab