Growth Marketing Manager, Paid Social

🔥 0 minutes ago

🌐 United States, Canada, +1 more countries – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote 🇵🇭 Philippines – Remote

💵 $104.6k - $135.3k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

Thumbtack

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

🏪 Marketplace

☁️ SaaS

💰 $75M Debt Financing - Thumbtack on 2024-07

Marketplace • SaaS

Thumbtack is an online marketplace that connects homeowners with local service professionals for home maintenance, repairs, remodeling, and other home projects. The platform lets customers describe projects in their own words, browse local pros across many trades (e. g. , cleaners, handymen, plumbers, electricians, painters, HVAC, contractors, landscapers), view reviews and cost estimates, message pros without sharing contact details until messaging, and offers a guarantee up to $2,500 if a job isn't done as agreed. Thumbtack provides consumer-facing apps and a separate pro-focused experience with resources, community, and tools for professionals to manage leads and reviews. It covers every county in the U. S. and emphasizes project guides, cost guides, and home maintenance plans.

📋 Description

• Manage and efficiently scale Thumbtack's Consumer Paid Social campaigns across Meta, YouTube, TikTok, Pinterest, and Reddit • Identify and execute opportunities for channel expansion and unlock new Social platforms • Drive the end-to-end emergent Pro (B2B) strategy and execution across Social channels • Own in-house campaign management and optimizations, including budget pacing, bid optimization, creative iteration, audience segmentation, and platform best practices • Build and implement Paid Social testing roadmaps with cross-functional partners • Own tracking, QA, reporting, and measurement for Paid Social • Partner with internal and third-party tools to ensure confidence in results • Collaborate with Brand and Creative teams to develop and iterate performance-driven creative that advances Thumbtack's brand narrative

🎯 Requirements

• Bachelor's/Master's in Marketing, Business, Statistics, Economics, or a related field preferred • 6+ years of experience managing, scaling, and evolving paid social programs at $X-XX million monthly spend • Deep platform and technical expertise in social platforms, with a minimum of 2+ such as Meta, YouTube, TikTok, Pinterest, and Reddit • Proven track record of unlocking growth from new channels and tactics across creative, martech, and AI tooling • Experience in Excel/Google Sheets, including pivot tables and lookups • Hands-on comfort with incrementality, MMM, A/B testing, lift testing, and attribution frameworks • Proven experience collaborating with multiple cross-functional partners • Comfort in a fast-paced, high-stakes growth organization • Must select an eligible work location in the United States, Ontario or the Philippines • Must indicate whether employment visa sponsorship will be required

🏖️ Benefits

• Equal employment opportunity workplace • Reasonable accommodation for individuals with disabilities • Remote work arrangement