Senior Event Marketing Manager

🕒 October 2

🇺🇸 United States – Remote

💵 $130k - $140k / year

⏰ Full Time

🟠 Senior

🎪 Events

👻 Ghost score 1%

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TimelyCare

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2017

🏥 Healthcare

📚 Education

🧘 Wellness

💰 Series B on 2021-01

Healthcare • Education • Wellness

TimelyCare is a virtual health and well-being platform specifically designed to support students, faculty, and staff at colleges and universities. Trusted by over 400 educational institutions, it provides comprehensive clinical care, mental health support, and advanced technology to enhance the well-being of campus communities. With 24/7 availability and a diverse network of qualified providers, TimelyCare aims to foster positive health outcomes and improve student retention and success through accessible and coordinated care.

📋 Description

• Own the end-to-end event portfolio, experience, and execution model across Higher Education and K-12 markets • Build and maintain the annual event plan and calendar based on buyer and influencer research • Identify and secure speaking opportunities with institutional decision-makers • Design, build, and scale the event function and operating model • Lead pre-event planning, onsite experience, and post-event follow-through • Manage goals, audience/account targeting, logistics, promotion, booth/environment design, staffing, programming, reporting, lead handoff, and nurture • Partner with speakers and content developers on sessions, booth content, collateral, messaging, and product positioning • Partner with Sales and Customer Success on staffing, preparation, enablement, and account-based event outreach • Redesign event workflows around AI, content production, attendee/account targeting, and post-event reporting • Manage a Coordinator and an outsourced operations/logistics agency • Manage vendors including venues, production, booth/signage, swag/premiums, registration, and lead-capture platforms • Negotiate vendor scope and maintain budget and timeline accountability • Own and manage the events budget and investment prioritization • Collaborate with Brand, Product Marketing, and Marketing Operations • Oversee lead capture, routing, attribution, and reporting infrastructure • Report event performance and ROI to marketing and sales leadership • Drive continuous improvement by determining what to scale, fix, or cut

🎯 Requirements

• Bachelor's degree in Marketing, Business, or a related field • 7+ years of B2B event marketing experience • Experience building or significantly scaling an event program from the ground up • Higher education, K-12, or healthcare experience strongly preferred • Track record owning the full event lifecycle across owned and third-party events • Experience managing an agency or outsourced operations partner • Experience managing multiple vendor relationships simultaneously • People management experience or demonstrated readiness to manage and develop a direct report • Fluency with AI tools applied to marketing/event workflows, including content generation, research, targeting, and reporting • Growth marketing mindset with ability to test, measure, and iterate • Working knowledge of Salesforce and marketing automation/ABM platforms such as HubSpot and 6sense • Working knowledge of event technology such as Zuant and Goldcast or similar • Strategic and hands-on operational ability with strong creative, execution, project management, and time management skills • Collaborative communication skills and comfort with ambiguity in a fast-moving, growth-stage environment

🏖️ Benefits

• Paid Company Holidays • No work on your birthday • Flexible PTO • Volunteer Time Off (VTO) • Variable bonus eligibility on a quarterly basis • Company-sponsored Health Insurance (Medical, Dental, Vision) • Pet Insurance • Company-paid group Life Insurance • Company-paid Short Term Disability • Concierge benefit support services • 401(k) with employer match • Free access to TimelyCare virtual medical and mental health support • Mission-Driven Purpose with a Supportive Team Culture

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