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International Digital Marketing Manager

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $91.1k - $142.5k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🌐 Digital Marketing

Where this job comes from

Posted on Delicato Family Wines's careers page, not through a job board

First seen by Remote Rocketship 0 minutes ago

Logo of Delicato Family Wines

Delicato Family Wines

501 - 1000 employees

Founded 1924

🏭 Manufacturing

🍽️ Food & Beverage

🛒 Retail

Manufacturing • Food & Beverage • Retail

Delicato Family Wines is a premier wine producer known for its exceptional portfolio of wines sourced from prestigious family-owned estates across iconic growing regions in California, Germany, New Zealand, and Australia. The company is dedicated to crafting wines that not only reflect the quality of their terroirs but also embody the values and culture of the wine-making process. With a commitment to excellence, Delicato Family Wines offers a unique and lavish expression of various wine varietals, including Pinot Noir and Riesling, appealing to connoisseurs and wine enthusiasts alike.

📋 Description

• Develop and help execute social media and digital strategies for Delicato’s international brand portfolio • Drive digital marketing initiatives to grow international e-commerce business • Ensure brand visuals, voice, tone, standards, and compliance across social media, digital advertising, SEO, retail marketplaces, and websites • Own strategy, communication, and delivery of social media and digital assets for International Marketing • Serve as social media subject matter expert and provide best-practice recommendations • Drive strategy and execution across social channels for Delicato brands • Manage outside agencies and ensure quality, return on investment, timely delivery, and brand compliance • Collaborate with internal and external stakeholders on integrated digital programming • Monitor platforms, tools, competitive activity, and consumer-facing touchpoints; report findings • Use research, analytics, and digital insights to inform strategy and business decisions • Liaise between U.S. National Marketing, Trade Marketing, and International teams • Create and maintain brand standards and annual plans • Support strategic brand planning through product, category, consumer, and market analysis • Develop integrated promotions and education materials for consumers, distributors, and retail partners • Establish campaign goals and performance metrics; monitor effectiveness and recommend improvements • Coordinate product and pricing recommendations with International • Execute international brand budgets • Work collaboratively across Delicato functions and complete special projects

🎯 Requirements

• Bachelor’s Degree with emphasis in Marketing, Communications, or comparable discipline • 4-5 years of directly related experience • Wine or Spirits Industry experience preferred • WSET Level 2 preferred • Experience developing and executing social media across all social channels and digital strategies • Global understanding of digital marketing as a brand platform in the beverage alcohol space • Ability to manage, monitor, and serve as a brand steward to multiple agencies • Advanced knowledge of digital and social media advertising • Ability to monitor and analyze competitive digital activity and report findings • Strong planning, organization, and communication skills • Strong computer skills including MS Word, PowerPoint, Excel, and Outlook • Experience with graphic software such as Photoshop and Adobe Illustrator desired • Solid understanding of social and web analytics tools • In-depth knowledge of social media channels including Facebook, Twitter, YouTube, and Instagram • Knowledge of the digital landscape and its relationship to Consumer-Packaged Goods

🏖️ Benefits

• Medical, dental, and vision insurance • Life insurance • Disability benefits • Flexible spending accounts • 401(k) with generous company match • Discretionary profit sharing • Paid time off (PTO) • Paid holidays • Wine and merchandise discounts • Tuition reimbursement • Gym discounts

Apply Now

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