Demand Generation Manager

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TRG Screen

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 1998

☁️ SaaS

💸 Finance

🤝 B2B

💰 Private equity on 2018-12

SaaS • Finance • B2B

TRG Screen is a SaaS company that provides market data and subscription spend management solutions for financial institutions and other enterprises. Its AI-augmented platform and managed services help organizations inventory and optimize market data, research, software and enterprise subscription spend, enforce exchange/vendor compliance, monitor usage in real time, reconcile invoices, allocate costs and generate actionable reporting and analytics. TRG Screen offers modules and services (Optimize Spend, ResearchMonitor, Xmon, Quest, INFOmatch and managed services) designed to reduce market data costs, minimize compliance risk and improve operational efficiency for large, data-driven firms.

📋 Description

• Design and execute tiered ABM programs (1:few and 1:1) targeting 50–100 priority financial services accounts across new logo and whitespace opportunities • Build quarterly campaign plans driven by intent signals and account data from HubSpot and Salesforce • Define success metrics and develop "campaigns-in-a-box", including briefs, assets, and playbooks for seamless, sales handoff • Brief and guide the creation of bespoke landing pages, email sequences, and webinars • Configure segments and workflows as needed (not full design or build ownership) • Coordinate geo-targeted plays and joint sales and marketing motions • Build dashboards to track ABM engagement signals, meetings booked, opportunities created, and pipeline influence • Deliver clear reporting that demonstrates program ROI and informs ongoing strategy • Leverage Gong insights (with admin access) to identify patterns in objections, wins, and buyer behavior • Develop pitch decks and email sequences informed by call data • Support customer marketing through nurture sequences for at-risk and expansion accounts • Coordinate ABM plays that bridge sales-qualified leads through to customer retention and upsell.

🎯 Requirements

• 3+ years of experience in B2B SaaS demand generation or digital marketing, with a proven track record of pipeline results in ABM or enterprise account programs • A strategic thinker who is equally comfortable rolling up their sleeves - you own the plan and execute it • Sales- credible: confident reviewing call recordings, extracting insights, and translating them into compelling content and sequences • Hands on experience with HubSpot and Salesforce; familiarity with Gong or a similar conversation intelligence platform • Strong communicator with the ability to collaborate effectively with small, cross-functional teams • Fully remote-ready with a self-directed working style • Experience in financial services or data-driven B2B environments is a plus.