Senior Manager, Healthcare – Ecosystem Partner

Job not on LinkedIn

🔥 19 minutes ago

🇺🇸 United States – Remote

💵 $117.3k - $169k / year

⏰ Full Time

🟠 Senior

👔 Manager

👻 Ghost score 5%

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Logo of ŌURA

ŌURA

201 - 500 employees

🏥 Healthcare

🏭 Manufacturing

💼 Consulting

Healthcare • Manufacturing • Consulting

ŌURA is a company that produces smart rings designed to provide in-depth health metrics and insights. The Oura Ring tracks a variety of health-related data such as sleep patterns, heart rate, activity levels, and stress. It aims to help users live healthier and more productive lives through accurate biometrics tracked via a comfortable ring worn all day and night. With features that benefit women's health, heart health, and overall wellness, ŌURA rings are marketed as both technologically advanced and user-friendly devices for personal health monitoring.

📋 Description

• Own go-to-market for Oura's healthcare partnerships, including joint campaign strategy, owned-channel activation, launch sequencing, and partner-facing enablement • Translate product positioning into channel plans driving discovery, enrollment, and sustained usage across Oura-owned and partner-owned channels • Build scalable go-to-market motions for new healthcare integrations • Align GTM priorities with revenue goals and partner-level opportunities • Own partner-side campaigns, co-branded campaigns, industry moments, and partner channel activation across Oura's ecosystem • Drive adoption behaviors including lab result uploads, diagnostic panel purchases, and integration activation • Own co-marketing and adoption strategy for strategic direct-to-consumer healthcare partners • Lead integrated co-marketing programs with Integrated Marketing, Brand, Lifecycle/CRM, Product Marketing, and Partnerships • Act as primary marketing partner for Tier 1 accounts, aligning stakeholders on objectives, timelines, and KPIs • Amplify healthcare product and partner launches through partner and channel plans • Own the partner-facing narrative while Product Marketing owns the consumer-facing product story • Collaborate with Product Marketing, Commercial Marketing, Brand, Lifecycle/CRM, Partnerships, Commercial, Clinical, Legal, and Regulatory teams • Navigate healthcare marketing review and approval processes • Lead strategic initiatives and influence cross-functional priorities through data-informed recommendations • Define adoption-oriented KPIs covering reach, enrollment, activation, retention, and revenue impact • Establish measurement frameworks, analyze performance, refine strategy, and build scalable playbooks

🎯 Requirements

• 7+ years of experience in partner marketing, portfolio or product marketing, ecosystem marketing, or commercial marketing in a high-growth B2B, B2B2C, or consumer health company • Direct experience marketing in or with healthcare — digital health, pharma, payer, provider, or health system environments • Proven experience building and owning portfolio-level GTM strategy across multiple products or offerings • Demonstrated success driving co-marketing with large, strategic partners, including executive-level partner relationships • Experience designing partner marketing programs that scale beyond one-off activations • Strong experience defining success metrics and KPI structures for partner and portfolio marketing • Working knowledge of healthcare marketing compliance, claims substantiation, and legal/regulatory review processes • Experience working closely with commercial, partnerships, and clinical teams • Strong executive presence and stakeholder management skills • Comfortable with travel (20-25%) for partner meetings, industry moments, and key launches • Strategic, commercially oriented marketer with deep experience in healthcare, digital health, pharma, or payer environments • Strong understanding of healthcare ecosystem dynamics — how providers, payers, pharma, employers, and digital health platforms buy, partner, and go to market • Fluent in the constraints of regulated marketing • Comfortable prioritizing and making strategic decisions in ambiguous, fast-moving environments • Experienced working through influence rather than direct ownership • Confident partnering closely with Product Marketing and Integrated Marketing teams without duplicating ownership • Strong business acumen • Data-informed and fluent in building KPI frameworks • Clear, confident communicator with senior stakeholders and external partners

🏖️ Benefits

• Competitive salary and equity packages • Health, dental, vision insurance, and mental health resources • An Ōura Ring of your own plus employee discounts for friends & family • 20 days of paid time off plus 13 paid holidays plus 8 days of flexible wellness time off • Paid sick leave and parental leave

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