Senior Demand Generation Manager

🕒 July 28

🇺🇸 United States – Remote

💵 $125k - $145k / year

⏰ Full Time

🟠 Senior

📈 Performance Marketing

Where this job comes from

Posted on vCluster's careers page, not through a job board

First seen by Remote Rocketship July 28

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Logo of vCluster

vCluster

51 - 200 employees

☁️ SaaS

🏢 Enterprise

💰 $24M Series A on 2024-05

SaaS • Enterprise

vCluster is a Kubernetes virtualization product (from loft-sh) that creates virtual Kubernetes clusters on top of existing Kubernetes infrastructure. It enables dedicated, multi-tenant or private-node clusters for use cases like internal platform standardization, hybrid Kubernetes deployments, sovereign or dedicated customer environments, AI cloud providers and distributed inference. vCluster is positioned as a tooling/product solution for enterprises operating Kubernetes at scale, offering managed features, releases and integrations for internal K8s platforms and cloud-native workflows.

📋 Description

• Build and execute multi-touch targeted account campaigns for platform engineering and infrastructure personas at enterprise accounts and AI Cloud providers • Own paid social, paid search, content syndication, and digital programs • Manage budget allocation across channels and optimize campaign spending • Build and run livestream and webinar programs, including campaign wrapper, platform, promotion, and follow-through • Collaborate directly with sales on target accounts, ICP definition, and pipeline stages • Partner with PMM and DevRel to develop and distribute blogs, white papers, videos, and other campaign content • Own reporting for pipeline influence, new opportunities sourced, channel efficiency, and budget performance • Build reporting infrastructure and present results to the CEO and sales leader

🎯 Requirements

• Experience owning B2B demand generation at a B2B SaaS or infrastructure company • Experience selling to technical buyers such as DevOps, platform engineering, and CTO personas • Fluency with HubSpot or Marketo, Salesforce, LinkedIn Ads, Google Ads, intent data such as 6sense or Bombora, and at least one ABM platform • Ability to report on pipeline contribution and explain CAC, LTV, and payback period • Experience building demand generation programs from an early stage • Experience marketing to Kubernetes, platform engineering, or cloud infrastructure personas is a bonus • Familiarity with developer-led or product-led growth motions is a bonus • Experience supporting sales teams with shorter, high-velocity deal cycles and complex enterprise deals is a bonus • Experience at a Series A to Series C company is a bonus

🏖️ Benefits

• Equity • Bonus • Health, dental, vision, and life insurance for employees and eligible dependents • Flexible working schedule • Workplace flexibility • Remote-first culture

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