Events Director

🔥 14 hours ago

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

🎪 Events

👻 Ghost score 10%

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Ventra Health

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2021

🏥 Healthcare

☁️ SaaS

🤝 B2B

Healthcare • SaaS • B2B

Ventra Health is a healthcare revenue cycle management (RCM) company that provides end-to-end medical billing, coding, claims management, denial prevention, payer contracting, and collections services for hospitals, health systems, and physician practices across the U. S. Its offerings combine domain expertise and white‑glove client service with proprietary data and AI-powered platforms—vCision (AI & automation) and vSight (data & analytics)—to improve reimbursement, reduce denials, accelerate cash collections, and deliver measurable RCM performance improvements. Ventra emphasizes enterprise service delivery, provider education, compliance and coding audits, patient responsibility management, and payer strategy, serving thousands of providers and facilities nationwide.

📋 Description

• Own Ventra Health’s enterprise events strategy and make strategic decisions on events to attend, sponsor, host, or exit • Partner with Marketing and Sales executives to set annual events strategy, goals, priorities, and demand-generation alignment • Own the full events budget, including planning, allocation, forecasting, and performance accountability • Lead contract and sponsorship negotiations and manage vendor performance and renewals • Define event measurement frameworks using pipeline, meetings, cost per opportunity, and ROI • Build and develop the events team, standards, processes, and playbooks • Own execution of 6–10 national conferences and trade shows annually • Manage booth experiences, receptions, private dinners, contracts, sponsorships, shipping, vendors, staffing, lead capture, and onsite problem-solving • Coordinate internal attendees, run-of-show, executive briefings, post-event lead handoff, MQL identification, and ROI reporting • Support regional shows and maintain event materials, inventory, and calendar • Plan account-based programming, user groups, client advisory boards, client panels, and VIP experiences • Own webinar execution from run-of-show and content development through promotion, rehearsals, hosting, moderation, Q&A, replay, and follow-up • Prepare and coach internal speakers and client panelists • Track webinar registrations, attendance, engagement, and pipeline influence • Manage event campaigns in HubSpot for attribution of leads, meetings, and revenue • Align events with the Named Account ABM program and measure account penetration • Maintain the master events calendar, planning timeline, and budget tracker • Evaluate event performance and recommend what to keep, scale, or cut • Manage exhibit, AV, registration, shipping, and swag agencies and vendors

🎯 Requirements

• 7–10+ years in B2B event or field marketing • 3+ years leading a national events program with direct ownership of a multi-million-dollar budget • Experience negotiating sponsorship, venue, and vendor contracts and making independent strategic investment decisions • Experience building events strategy tied to demand generation goals and presenting it to senior executives • Experience leading, coaching, or managing team members or agency partners • Proven track record running national conference programs, including booth logistics, vendor management, budgets, and onsite leadership • Experience producing and hosting live webinars end to end on a platform • Exceptional attention to detail and organization • Comfort working with C-suite leaders, physicians, and senior Sales and Customer Success leaders • Willingness to travel up to 25%, including 2–4 weekends, and work hands-on at booths, including setup, tear-down, lifting, and long days on feet • Strong written and verbal communication • Experience with a CRM and marketing automation platform; HubSpot strongly preferred • Ability to manage multiple events simultaneously in a fast-paced, lean-team environment • Bachelor's degree in marketing, communications, business, or equivalent experience • Preferred: experience in healthcare, healthcare IT, revenue cycle management, or professional services selling to physician groups, hospitals, or health systems • Preferred: experience supporting ABM programs and measuring event ROI tied to pipeline • Preferred: experience planning VIP events • Preferred: comfort using AI tools for drafts, run-of-show, scripts, and reporting

🏖️ Benefits

• Ventra performance-based incentive plan • Discretionary incentive bonus in accordance with company policies • Referral bonus

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