Brand Strategy, Creative Production Manager

🔥 1 minute ago

🏄 California – Remote

🏄 California – Remote

💵 $80k - $95k / year

⏰ Full Time

🟠 Senior

🔴 Lead

💃 Brand Manager

👻 Ghost score 0%

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Vitamin Angels

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 1994

🤲 Charity

🏥 Healthcare

💰 $300k Grant - Vitamin Angels on 2023-12

Charity • Healthcare

Vitamin Angels is a global public health nonprofit focused on improving nutrition for pregnant women, infants, and young children by increasing access to evidence-based nutrition interventions such as vitamin A supplementation, prenatal vitamins, and deworming. They partner with local organizations and governments in about 65 countries to deliver training, resources, service delivery, and reporting support. Vitamin Angels emphasizes financial transparency, community and corporate partnerships, and aims to double impact to reach 140 million women and children annually by 2033. They provide program resources, corporate engagement, and accept philanthropic donations to fund interventions in underserved communities.

📋 Description

• Lead the development and ongoing evolution of Vitamin Angels’ enterprise brand • Develop systems and tools governing brand identity, narrative, messaging, visual identity, and standards • Translate organizational strategy into a compelling brand platform across audiences, channels, and markets • Establish messaging architecture for donors, foundations, corporate partners, technical audiences, policymakers, employees, and the public • Manage intellectual property and protect the organization’s visual and owned identity • Advise stakeholders on translating organizational priorities into effective communications • Develop, maintain, and govern enterprise-wide brand tools and communications materials • Establish brand governance, review, approval, and quality-control processes • Build internal brand understanding and adoption through training, guidance, presentations, and socialization • Lead enterprise content and creative strategy grounded in audience insights and organizational priorities • Oversee stories, campaigns, visual assets, video, presentations, digital content, and other creative expressions • Establish editorial standards, creative principles, channel roles, content calendars, workflows, and production processes • Develop integrated, end-to-end campaigns across paid, owned, earned, and shared channels • Translate complex global health and nutrition issues into clear, accessible narratives • Lead creative production from strategic brief through concept development, production, review, delivery, and evaluation • Oversee external creative agencies, freelancers, photographers, videographers, designers, and other production partners • Manage production priorities, resources, timelines, budgets, and competing organizational needs • Manage creative asset collection, informed consent, and broad-use processes with Marketing Operations and legal • Create integrated multi-channel, multi-audience campaigns supporting fundraising, partnerships, advocacy, awareness, and engagement • Own and manage the department-wide editorial calendar • Improve coordination, visibility, prioritization, and delivery of marketing and communications activities • Evaluate channel effectiveness and determine appropriate paid, earned, owned, partner, and experiential opportunities • Contribute to marketing analytics and translate performance data into recommendations • Communicate campaign performance, insights, and recommendations to Marketing & Communications, senior leadership, and cross-functional stakeholders • Report to the VP, Marketing & Communications and manage internal and external creative resources without direct reports • Travel internationally and domestically as needed

🎯 Requirements

• 7+ years of progressive experience in brand strategy, integrated marketing, creative development, communications, advertising, or a related field • Demonstrated experience developing and evolving an enterprise or organizational brand, including narrative, positioning, messaging, visual identity, and brand standards • Experience communicating with philanthropic, corporate, foundation, scientific, and mass-market audiences • Proven ability to translate complex organizational strategies or ideas into clear, compelling narratives and creative platforms • Significant experience leading integrated, omnichannel campaigns across multiple audiences and channels • Experience managing creative production, agencies, vendors, budgets, timelines, and complex workflows • Experience with the Adobe Creative Suite and fluency in visual design • Strong understanding of digital, social, video, content, and emerging marketing channels • Experience using analytics, audience insights, testing, and performance data to inform creative and marketing decisions • Excellent strategic, creative, editorial, direction, and project-management skills • Exceptional written and verbal communication skills • Strong interpersonal and influencing skills and ability to build alignment across a complex organization • Experience working in a nonprofit, global health, international development, public health, or mission-driven environment is highly desirable • Experience working in a global setting is preferred • Ability to manage stress, including stress resulting from local and foreign travel, large crowds, open spaces, shared office space, and daily activities with reasonable accommodations • Ability to remain seated and/or stationary for extended periods, including prolonged air travel and desk-based assignments

🏖️ Benefits

• Medical, Dental and Vision Care • Life Insurance • Medical and Dependent Care Flexible Spending Accounts • Wellness Reimbursement • 401(k) • Paid Time Off • Winter/Summer Recharge Weeks • Holidays • Paid parental leave