Director, Growth Marketing

Job not on LinkedIn

🔥 14 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

📈 Growth Marketing

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Wellspring Worldwide

WebsiteLinkedInAll Job Openings

51 - 200 employees

💼 Consulting

🏥 Healthcare

📦 Logistics

💰 Private Equity Round on 2022-07

Consulting • Healthcare • Logistics

Wellspring Worldwide is a company that powers world-class innovation management and technology commercialization programs. They serve leading corporations, universities, and government agencies by offering solutions in tech transfer, innovation management, tech scouting, and IP management. Wellspring provides tools and advice to manage R&D programs, technology portfolios, and corporate intellectual property. Their services include data and operations support, IP commercialization, and technology licensing. With 17 years in business, Wellspring is trusted by hundreds of organizations to handle millions of patents and trademarks and execute thousands of licenses online.

📋 Description

• Design and execute multi-channel growth strategies and campaigns that drive qualified pipeline and revenue • Own demand generation programs and support ABX programs targeting priority ICPs and buying committees • Partner with sales leadership to align on pipeline targets, conversion metrics, and account strategies • Produce monthly and quarterly campaign strategy planning, cross-functional alignment, and initiative reviews • Maintain and update campaign and GTM strategy decks • Translate company growth objectives into quarterly marketing roadmaps • Own marketing-sourced and marketing-influenced pipeline targets • Track funnel conversion performance from lead through closed-won • Implement attribution models and performance dashboards • Optimize programs based on ROI, CAC, and LTV insights • Build data-driven targeting strategies across industries, firmographics, and intent signals • Maintain account engagement strategies across the buyer journey • Oversee integrated campaign development, messaging, and content strategy • Draft campaign briefs covering touchpoints, channels, and audience journey steps • Develop messaging frameworks and value propositions • Ensure consistent positioning and value messaging across channels • Leverage event and field marketing strategy to maximize pipeline and executive engagement • Partner with Marketing Ops to optimize automation, CRM, and analytics infrastructure • Ensure data quality, reporting accuracy, and actionable insights • Evaluate and implement growth and martech tools

🎯 Requirements

• 8–12+ years of B2B SaaS or enterprise technology marketing experience • Proven track record of scaling pipeline and revenue through demand generation and ABM • Strong experience aligning marketing and sales operations and metrics • Deep knowledge of marketing automation, CRM, and analytics tools • Experience leading teams and managing budgets • Excellent strategic thinking and executive communication skills • Enterprise or mid-market SaaS GTM experience • Complex sales cycles with multi-stakeholder buying committees • Event and field marketing leadership • Data-driven experimentation and growth frameworks