Marketing Manager

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Whippy

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2021

☁️ SaaS

🎯 Recruiter

SaaS • Recruitment

Whippy is an omnichannel AI communications platform that provides AI assistants to automate recruiting, sales, support, and reception tasks. Its cloud-based tools (SMS, voice/VoIP, chatbots, campaigns, automations and integrations) let teams scale communications, reduce hiring and support costs, and improve engagement across languages and channels. Whippy targets businesses that need to streamline candidate outreach, customer support, and lead qualification with 24/7 AI coworkers.

📋 Description

• Codify Whippy’s positioning, product one-liners, proof points, and banned phrases into a messaging source of truth • Build and manage the customer case study library, including customer interviews, drafting, approvals, PDFs, one-pagers, and video clips • Create sales enablement materials including battlecards, ROI calculators, and product one-pagers • Build partner enablement kits for ATS partner teams • Own lifecycle marketing, retargeting, HubSpot lifecycle stages, campaign tracking, and attribution • Create sequences for cross-sell campaigns, product announcements, dead pipeline, and retargeting • Run webinar promotion, registration, partner co-promotion, follow-up sequences, and content extraction • Own trade show processes from pre-show meeting booking through post-show follow-up • Run customer dinners, gifts, and executive-touch programs • Manage the blog and SEO writer by setting editorial priorities and improving content quality • Develop second-wave paid acquisition, website conversion optimization, review-site presence, AI search optimization, and comparison pages • Build marketing into a predictable pipeline channel with its own number

🎯 Requirements

• 4 to 7 years of experience in B2B SaaS marketing • Experience owning a pipeline number rather than an impressions number • Ideally, experience at a vertical SaaS company selling to SMB owners and operators • Ability to provide named case studies personally obtained and explain the approval process • Hands-on HubSpot experience with lifecycle stages, campaigns, and attribution • Experience running a webinar or event-to-pipeline motion and understanding its metrics • Clear, fast writing suitable for demanding founder review • Experience managing at least one person or agency and improving the work • Ability to learn Whippy’s six products, three main competitors, and customer stories • Ability to work hands-on without requiring an agency or large budget • Bonus: prior sales or SDR experience

🏖️ Benefits

• Remote work • Full-time employment • Opportunity to build the marketing function and pipeline machine your way • Use of AI for leverage in research, repurposing, operations, and grunt work