Digital Marketing Specialist

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🔥 0 minutes ago

🐊 Florida – Remote

🐊 Florida – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🌐 Digital Marketing

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Zendrop

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2019

🛍️ eCommerce

🏪 Marketplace

☁️ SaaS

eCommerce • Marketplace • SaaS

Zendrop is a dropshipping and fulfillment platform for online merchants. It helps e-commerce sellers source products, automate order processing and fulfillment, and manage supplier relationships through integrations with storefronts. Zendrop focuses on simplifying inventory sourcing, shipping, and branding options so DTC and small-to-medium e-commerce businesses can scale without managing suppliers and logistics directly.

📋 Description

• Plan, build, and optimize retention marketing campaigns across channels such as email and some in-product messaging • Manage customer lifecycle journeys to improve activation, engagement, and retention metrics • Monitor performance and recommend improvements based on data and customer behavior • Identify opportunities to test and experiment with new lifecycle strategies that drive growth • Support the development and execution of growth marketing experiments aimed at improving acquisition-to-retention conversion and customer lifetime value • Own and optimize acquisition channels, including app listing optimization, website content, and landing pages • Manage and optimize paid advertising campaigns across relevant channels • Propose new campaign ideas, segmentation strategies, or channel opportunities based on performance insights • Manage and optimize growth-focused partnerships, including managing our affiliate program to drive engagement and revenue • Track performance of partnership-driven initiatives and provide insights to improve results and scale successful collaborations • Create and maintain help center and support content, including articles, FAQs, and onboarding guides • Continuously evaluate and improve marketing workflows, processes, and automation • Independently manage small to mid-sized marketing projects, including planning, execution, and reporting • Work closely with teams such as product, partnerships, analytics, and creative to execute integrated campaigns

🎯 Requirements

• 3 years of experience in lifecycle marketing and growth marketing • Experience managing paid ads, email marketing, and marketing automation platforms • Strong analytical mindset with the ability to connect marketing activities to customer behavior and ROI • Experience managing marketing projects and timelines independently • Excellent communication and collaboration skills

🏖️ Benefits

• Flexible PTO policy • Benefits package, including 100% employer-paid medical, dental, vision, and life insurance coverage for employees • 401(k) retirement plan with employer match to support your long-term financial goals • Career development and growth opportunities • A collaborative and inclusive work environment • Opportunity to shape and grow a dynamic startup