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Director, Marketing AI – Automation

🕒 September 25

🇺🇸 United States – Remote

💵 $224.2k - $377k / year

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

Where this job comes from

Posted on Zillow's careers page, not through a job board

First seen by Remote Rocketship September 25

Still open on Zillow's site. Checked 5 hours ago.

Logo of Zillow

Zillow

5001 - 10000 employees

Founded 2006

🏠 Real Estate

🛍️ eCommerce

👥 B2C

💰 $4.1M Post-IPO Equity on 2012-12

Real Estate • eCommerce • B2C

Zillow is a leading real estate and property rental marketplace that provides comprehensive information on homes, apartments, and properties for sale or rent. It offers users tools to search for properties, calculate mortgage rates, and connect with real estate agents. The platform also features innovative algorithms that provide Zestimates, which are estimated market values of homes. Zillow is a go-to resource for individuals looking to buy, sell, or rent properties, as well as for agents and brokers who want to reach a wider audience.

📋 Description

• Own the Marketing AI roadmap and prioritize the use-case portfolio • Run the intake stage-gate from idea through pilot, production, and handoff to the accountable team • Stand up and own the agent and orchestration platform, including reusable components, data integration, and vendor integration • Own AI governance for Marketing, including agent audits, brand-risk scoring, and exclusion zones • Drive organizational adoption through an adoption program and embedded AI liaisons • Build and lead a multidisciplinary team through hiring, talent integration, and performance management • Report capacity gained, speed to market, business impact, and unsuccessful initiatives to leadership • Shepherd AI initiatives from strategy through scaled implementation, measurement, change management, and operational handoff • Source and shape the next generation of AI investments and decide what to retire

🎯 Requirements

• 10+ years in marketing technology, growth engineering, applied AI, or technical product • 4+ years leading teams • Production track record moving AI use cases from proof of concept to scaled operation • Strong understanding of Marketing operations and AI applications • Technical understanding of agent orchestration, data integration, and evaluation • Familiarity with a modern composable stack, including CDP, reverse ETL, cloud data platform, and enterprise LLM tooling highly valued • Experience running a center-led function that transferred capability outward • Experience standing up a center of excellence or platform team from zero a plus • Experience managing brand, legal, and privacy risk in AI systems • Ability to drive outcomes across other teams without direct control • Experience evaluating and managing AI and martech vendors • Bachelor's degree required • Advanced degree in a technical or business field a plus

🏖️ Benefits

• Remote work from a physical location of the employee’s choice • Equity awards based on experience, performance and location • Flexibility to work from wherever employees are most productive • Accommodation support for disabilities or special needs

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