Demand Generation Manager

🔥 21 hours ago

🇺🇸 United States – Remote

💵 $127.4k - $182k / year

⏰ Full Time

🟠 Senior

🔴 Lead

📈 Performance Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Zscaler

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 2008

🔒 Cybersecurity

☁️ SaaS

🏢 Enterprise

💰 Secondary Market on 2017-11

Cybersecurity • SaaS • Enterprise

Zscaler is a leading provider of cloud-based cybersecurity solutions, specializing in Zero Trust architecture. The company enhances security and connectivity for organizations by enabling seamless, secure access to applications and data across various environments, including the cloud, on-premises data centers, and IoT systems. With proven ROI and significant reductions in cybersecurity risks, Zscaler empowers enterprises to protect their digital resources while optimizing operational costs.

📋 Description

• Develop, implement, and optimize full-funnel, multi-touch campaigns across email, social media, paid ads, webinars, and other channels • Design lead-nurturing programs aligned with Product Marketing Managers and Sales Development teams for effective lead follow-up • Partner with content and product teams to deliver whitepapers, case studies, videos, and eBooks aligned to funnel stage and target audiences • Monitor conversion rates, pipeline growth, ROI, and other campaign success metrics; recommend optimization tactics • Collaborate with analytics teams to build dashboards and reporting tools tracking KPIs • Drive revenue growth, generate and accelerate pipeline, increase brand awareness, and expand existing accounts through cross-sell and upsell motions • Coordinate programs, messaging, assets, and sales follow-up workflows across Product Marketing, Sales Development, Field Marketing, and Partner Marketing teams

🎯 Requirements

• Demonstrated curiosity and active exploration of AI tools, with a proven history of integrating new technologies to enhance daily workflows and augment problem-solving • Foundational understanding of AI/ML technologies and experience leveraging, securing, or positioning AI-driven solutions to optimize outcomes within your functional domain • 8+ years experience with demand generation marketing strategies, including paid acquisition, email marketing, content syndication and virtual events • Knowledge of B2B tech sales cycles and buyer journeys • Experience marketing to C-level and practitioners within technical functions at enterprise accounts • Proficient at evaluating campaign performance metrics to inform strategy and tactics • Proven ability to leverage AI technologies and workflows to drive measurable operational efficiency • Creative and eager to test new tactics to uncover growth opportunities • Effective at driving stakeholder alignment on complex initiatives in fast-paced environments • Proven track record building pipeline at both startup and enterprise levels, with proficiency in modern MarTech tools (e.g., SFDC, Marketo, Tableau, Google Suite)

🏖️ Benefits

• Various health plans • Time off plans for vacation and sick time • Parental leave options • Retirement options • Education reimbursement • In-office perks • Hybrid working model