Digital Product Manager

🔥 6 hours ago

🇺🇸 United States – Remote

💵 $100k - $120k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

✅ Product Manager

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 1%

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Caraway Home

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2018

🍽️ Food & Beverage

🏭 Manufacturing

🛒 Retail

💰 $35M Series A on 2022-09

Food & Beverage • Manufacturing • Retail

Caraway Home is a company specializing in high-quality kitchenware and cooking essentials. Known for their non-toxic, ceramic-coated cookware, Caraway combines thoughtful design with functionality to offer aesthetically pleasing and safe cooking solutions. Their product range includes cookware sets, bakeware, food storage options, and an array of kitchen accessories, all designed to make cooking easier and more enjoyable. Caraway is committed to providing kitchenware that is free from harmful chemicals, ensuring a healthier cooking experience. The company also emphasizes convenience with easy-to-use storage solutions and customer-friendly purchase policies.

📋 Description

• Own the onsite experimentation program and drive product improvements that increase conversion and generate incremental revenue • Shape the customer experience across product detail pages, cart, checkout, homepage, landing pages, and product listing pages • Translate product direction into requirements, user stories, acceptance criteria, dependencies, success measures, and sequenced delivery plans • Own the site experimentation roadmap using funnel analysis, customer feedback, and behavioral insights • Manage Digital Product intake across stakeholder requests, bugs, launch needs, optimization ideas, technical debt, and roadmap opportunities • Own backlog grooming, sprint planning, delivery follow-up, release readiness, and post-launch reviews • Partner with Engineering and Design to assess feasibility, sequence work, manage tradeoffs, and resolve delivery blockers • Manage delivery from scoping through launch • Own QA across variants, devices, responsive layouts, cart and checkout behavior, and tracking • Partner with Engineering on feasibility, performance, release readiness, and rollback plans • Use HTML, CSS, and browser developer tools to inspect onsite experiences, troubleshoot issues, and make targeted changes • Turn experiment results into decisions to ship, iterate, or stop • Coordinate permanent implementation and post-launch validation • Own and expand onsite personalization and segmentation logic • Partner on audience-specific content and experiences with targeting rules, exclusions, and fallback behavior • Validate targeting and measure incremental impact through controlled testing • Establish metric definitions, tracking, funnels, and dashboards before launch • Define sample size, test duration, success criteria, and experiment guardrails • Apply statistical judgment and account for overlapping tests, promotions, and data-quality issues • Deliver a monthly readout connecting experiment outcomes to estimated incremental revenue • Distinguish observed results from projected impact and use post-launch performance to inform product decisions • Report to the Director of Digital Product and collaborate with Engineering, UX, Creative, Growth, Merchandising, Analytics, CX, and Product Marketing

🎯 Requirements

• 3–5 years of relevant experience in product management, growth, or CRO • Demonstrated ownership of e-commerce experimentation and customer-facing product improvements • Hands-on experience designing, launching, and analyzing A/B tests • Experience applying sample-size requirements, statistical uncertainty, and test-duration discipline to rollout decisions • Ability to independently inspect and edit HTML/CSS • Proficiency with browser developer tools • Ability to troubleshoot responsive layouts and tracking issues • Knowledge of when Engineering support is required • Ability to turn customer insights and funnel data into hypotheses • Ability to make and defend prioritization decisions • Ability to write clear requirements and acceptance criteria • Comfort working with commerce platforms, CMS tools, experimentation platforms, and analytics • Experience with Shopify, Pack, Intelligems, or comparable DTC commerce and experimentation stack is nice to have • Familiarity with JavaScript, Shopify Liquid, headless commerce, APIs, or third-party integrations is nice to have • Experience with behavioral analytics, session recordings, customer research, or onsite personalization is nice to have • Background in growth marketing is nice to have • Experience using AI tools for research, analysis, or workflow efficiency is nice to have

🏖️ Benefits

• Equity • 401(k) with a 3% company match • Comprehensive medical, dental, and vision coverage options with generous employer contributions • FSA/HSA/Dependent Care FSA access • Up to 12 weeks of fully paid parental leave, depending on tenure • Additional fertility care services via KindBody • Choice of MacBook or PC and at-home setup • Annual workspace reimbursements • Fully remote work flexibility • Monthly coworking reimbursements • Monthly virtual events and company-wide offsites • Caraway swag • Annual professional development reimbursements for full-time employees • Unlimited PTO • 11+ paid annual holidays • Quarterly wellness days • Monthly wellness reimbursements • Employee discount on Caraway Home products • Complimentary product as a new hire and ongoing product additions

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