Senior Field Marketing Manager

🕒 August 17

🇨🇦 Canada – Remote

💵 $100k - $130k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

👻 Ghost score 2%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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CrowdRiff

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2013

✈️ Travel

🏨 Hospitality

💼 Consulting

Travel • Hospitality • Consulting

CrowdRiff is a company that specializes in destination marketing by providing tools to source, manage, and publish user-generated content and short-form video. Their solutions are designed for destinations such as DMOs (Destination Marketing Organizations), hotels, resorts, museums, tour operators, and attractions. CrowdRiff offers a platform where users can handle the logistics of original short-form video production, curate user-generated content, centralize visual media, and collaborate effectively. By streamlining visual content management, CrowdRiff saves their customers time and reduces video production costs while increasing social video views.

📋 Description

• Own the event portfolio by evaluating opportunities and developing an event strategy that drives pipeline, expansion, and retention • Design and execute memorable booths and activations, including end-to-end on-site logistics • Decide who attends events, prepare attendees, and ensure on-site information reaches HubSpot for follow-up • Run pre-event outreach, meeting booking, and post-event follow-up in HubSpot with Account Management • Report event spend, meetings, pipeline, expansion, and revenue, including quarterly rollups • Execute high-touch ABM campaigns such as dinners, small-format gatherings, and one-to-few experiences for target accounts • Manage vendor and organizer relationships, negotiate sponsorships, and oversee fabrication, print, and freight suppliers • Own customer receptions, dinners, webinars, and other first-party activations • Forecast the events and field marketing budget and make tradeoff decisions • Deepen existing customer relationships through high-touch account campaigns

🎯 Requirements

• 5–7 years running large-scale events with full portfolio ownership • Calm and decisive on-site, with the ability to prepare others to represent the company • Hands-on HubSpot experience with lists, workflows, campaigns, attribution, and reporting • Daily use of Claude or similar AI tools, with sound judgment about human review • Experience executing high-touch ABM and account programs, including programs for existing customers • Strong marketing analysis and clean, on-brand copywriting • Comfortable managing and forecasting budgets • Curious about how destination marketing works • Remote work eligibility based in Canada • Legally authorized to work in Canada • Nice to have: experience marketing to DMOs, tourism boards, or travel/hospitality • Nice to have: portfolio of designed booths or activations • Nice to have: background in experiential, brand, or environmental design

🏖️ Benefits

• Parental leave • Extended learning and development opportunities through the DevDollars program • Equity incentives • Feel-Good Fridays: half-day off every other Friday in summer • No-meeting Fridays year-round • Flexible work hours • Regular team socials & team events • Up to 8 weeks of vacation • Up to $3000 towards your next trip • Travel and work from a country of your choice for 90 days