Director, Marketing – Growth

Job not on LinkedIn

🔥 5 minutes ago

🇨🇦 Canada – Remote

💵 $136k - $160k / year

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Minga London

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2014

📣 Marketing

💼 Consulting

📦 Logistics

Marketing • Consulting • Logistics

Minga London is a UK-based alternative fashion brand and online retailer offering edgy, subculture-inspired clothing, footwear and accessories for a young, style-conscious audience. The site features categories like tops, denim, hoodies, knitwear, dresses, swimwear and accessories, editorial content (Mingazine), and promotions such as free shipping over a threshold, buy-now-pay-later, and a newsletter. Minga London operates primarily as a direct-to-consumer eCommerce storefront focusing on trend-driven, niche fashion collections and seasonal drops.

📋 Description

• Lead, develop, and be accountable for the full marketing team across Events, Brand, Design, Organic Growth & SEO, Content, and Email Marketing • Translate company revenue goals into measurable marketing targets tied to pipeline, conversion, retention, or brand reach • Run weekly metrics reviews, monthly retrospectives, and quarterly planning • Conduct 1:1s, set goals, provide feedback, and address underperformance • Build a culture of accountability, coaching, testing, and data-driven decision-making • Create development plans and growth paths for team members • Recruit marketing talent and manage agency, contractor, and vendor partners • Report marketing performance, spend, and forecasts to the GTM leader and executive team • Own the full funnel from first impression and MQL through pipeline, closed-won, and expansion • Manage CAC, payback period, ROI, attribution, dashboards, budget, and HubSpot marketing standards • Optimize paid search, paid social, retargeting, SEO, AI search, landing pages, and website conversion • Design account-based programs for K–12 decision makers • Launch and scale referral, onboarding nurture, cross-sell, and user group activation programs • Partner with Sales, RevOps, SDR, Account Management, Customer Experience, Product, Finance, and Operations on revenue, messaging, forecasting, and budget planning

🎯 Requirements

• 6+ years in growth or performance marketing • At least 3 years leading a multi-disciplinary marketing team • Track record of scaling high-growth SaaS, EdTech, or B2B businesses • Proven record of building pipeline that converts to revenue • Quantitative and financial fluency, including CAC:LTV mechanics, payback, and marketing spend impact on the P&L • Experience with Google Analytics, HubSpot or Salesforce, Tableau or Looker, and Excel • Hands-on mastery of Google Ads, Meta, LinkedIn, and modern organic and AI search strategy • K–12 market awareness, including purchasing cycles and stakeholder dynamics • Track record of developing marketers and leaders • Excellent written and verbal communication, including executive-level presentation • Post-secondary education in Marketing, Business, or a related field, or equivalent demonstrated experience

🏖️ Benefits

• Annual compensation reviews in November • Overall compensation package detailed on the Benefits & Perk Page • Supportive growth, autonomy, and community support • Opportunities to contribute to high-impact work, experiment, iterate, and level up • Clear communication and mutual respect throughout the candidate experience