Senior Product Marketing Manager

Job not on LinkedIn

🔥 2 minutes ago

🌐 Canada, United States – Remote

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💵 CA$115k - CA$140k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

👻 Ghost score 0%

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Logo of Miovision

Miovision

201 - 500 employees

Founded 2005

🚗 Transport

🔧 Hardware

☁️ SaaS

💰 $26.2M Venture Round - Miovision on 2023-10

Transport • Hardware • SaaS

Miovision is a provider of intelligent transportation systems that combines hardware, software, and data services to optimize urban mobility and traffic operations. The company offers video detection and permanent data collection devices, managed connectivity, and signal control hardware alongside cloud and edge software products such as Miovision One, Signal Optimizer, DataLink, and a GenAI traffic engineering assistant (Mateo). Its solutions cover traffic data collection and studies, continuous safety monitoring, adaptive signal optimization, emergency vehicle preemption and transit signal priority, and V2X integrations aimed at improving safety, reducing congestion, and enabling more efficient and sustainable cities.

📋 Description

• Act as a strategic partner to Product Managers and shape product and commercialization strategies • Champion the voice of the customer • Translate complex technical capabilities into clear value stories • Develop positioning, messaging, and solution narratives • Lead market research, competitive intelligence, and messaging validation • Partner with UI/UX teams to map the customer lifecycle • Own Ideal Customer Profiles and buyer personas • Collaborate with sales, marketing, and enablement on go-to-market strategies • Execute product launches and annual sales plays • Make decisions on pricing, naming, and segmentation • Present commercial proposals to executive leadership • Drive projects from concept through completion using cross-company resources

🎯 Requirements

• Proven track record of bringing complex products to market • Experience leading and aligning cross-functional teams for market launches • Experience marketing both physical devices and digital platforms • Experience with B2B hardware and software portfolios • Strong background in strategic pricing • Expertise in messaging and positioning • Expertise in competitive intelligence and market research • Strong background in content development and marketing collateral • Strong acumen with modern AI tools such as Gemini and marketing technology stacks • Strong grasp of IoT, Smart Cities, or experience marketing B2B technology to public sector and enterprise clients • Ability to independently exercise judgment in pricing, naming, and segmentation • Eligibility to work in either Canada or the United States • Willingness to undergo the stated hiring process involving AI-assisted administrative tasks

🏖️ Benefits

• Comprehensive health benefits • 24/7 virtual healthcare access • Dedicated wellness programs • RRSP/401K Matching Plan • Variable Incentive Plan • Mio-Days • Flexible vacation policy • Flexible work options • Internet subsidy • Remote work allowance • Enhanced leave for new parents • Equity • Bonus

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