Demand Generation Manager

🔥 19 minutes ago

🌐 United States, Canada – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote

🏄 California, Colorado, +10 more states – Remote

🏄 California – Remote ⛰️ Colorado – Remote 🐊 Florida – Remote 🏖️ New Jersey – Remote 🗽 New York – Remote 🏈 Ohio – Remote 🌲 Oregon – Remote 🍂 Massachusetts – Remote 🔔 Pennsylvania – Remote 🤠 Texas – Remote ⛷️ Utah – Remote ☕ Washington – Remote

💵 $120k - $150k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 0%

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OneSignal

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2015

📣 Marketing

💼 Consulting

☁️ SaaS

Marketing • Consulting • SaaS

OneSignal is a market-leading customer engagement platform that provides push notifications, email, SMS, in-app messaging, and Live Activities to enhance user engagement and retention. The platform is tailored to enable businesses to maximize engagement, personalize user communication, and drive revenue growth through various messaging channels. Trusted by over a million businesses across diverse industries, OneSignal supports sectors such as gaming, eCommerce, finance, and media by offering seamless integration and automation capabilities, without requiring extensive engineering resources. With features like drag-and-drop workflow builders and advanced analytics, OneSignal helps marketing teams improve efficiency and reach their audiences more effectively.

📋 Description

• Develop integrated campaigns generating qualified leads and pipeline • Identify target audiences, develop campaign strategy, and connect audience needs to business goals • Own campaign planning and coordination across paid media, content, lifecycle, events, and marketing operations • Run the webinar program end-to-end, including topics, speakers, registrations, attendance, and follow-up • Build targeted direct mail campaigns coordinated with SDR and sales outreach • Build the ABM program with sales, including target-account alignment and coordinated campaigns • Create campaign follow-up messaging with SDRs and sales • Define campaign success metrics and report on MQLs, SQLs, and pipeline • Recommend campaign, channel, and experiment improvements based on performance data • Report to the Head of Marketing and partner with SDRs, Sales, Customer Success, and Marketing

🎯 Requirements

• 4+ years of demand experience in B2B SaaS • Care for quality, from ad copy to internal communications • Proven track record balancing strategy and execution with measurable outcomes • Ability to move quickly, make sound decisions in ambiguity, and adapt as priorities evolve • Ability to use CRM and marketing automation data to understand funnel performance, identify gaps, and recommend improvements • Strong cross-functional collaboration skills with marketing and sales experience • Can-do attitude and willingness to take on challenges without clear direction • Fluency using AI tools for research, drafting, and iteration while maintaining strong judgment and a high quality bar

🏖️ Benefits

• Remote work as the default option in supported locations • Competitive equity program • Comprehensive and inclusive benefits • Reasonable accommodation for applicants with disabilities

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